Artist Coaching Podcast

AI vs Authenticity: How Artists Win on Interest-Driven Platforms

62 min • 4 juni 2025

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Struggling to stand out in 2025’s algorithm jungle? In this episode, Joey & Jobke break down:

• Why “interest media” (TikTok, Reels, Shorts) now beats follower counts.

• The good & bad of AI-generated music and where human imperfection still rules.

• Quick storytelling tricks that turn one beat into a viral clip.


Whether you’re a bedroom producer or touring DJ, you’ll leave with raw, practical tactics for growing your fan base today.


(00:00) Introduction

(09:02) 30-Day Music Challenge Insights

(15:00) AI in Music: Opportunities and Challenges

(24:11) The Importance of Storytelling in Music

(33:17) Building an Audience as an Artist

(34:50) Content Creation for New Artists

(39:30) Authenticity in Social Media

(41:04) The Role of Samples in Music Production

(54:55) Balancing Music Production and Promotion


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