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ASUG CEO Reflects on Key SAP Themes, Trends, and Hurdles in 2025

31 min•28 december 2025

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ASUG CEO & Chief Community Champion, Geoff Scott, joins ASUG Talks this week to discuss three of the year's most critical theme--as revealed to us by our ASUG Talks agentic AI chatbot!

Geoff and I also walked listeners throughout our own AI use case and reflected on the year's key themes and topics in the ASUG community. 

Key Insight:

  • AI growth and innovation in the SAP ecosystem 
  • Cloud adoption among ASUG members 
  • ASUG's own agentic AI use case

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