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Beauty IQ Uncensored

316. Kate Morris on 25 Years in Beauty, Her Holy Grails & The Iconic Adore Beauty Tim Tam

47 min • 6 april 2025

Emily Ratajkowski just got the worst haircut of her life—her words, not ours—but somehow turned it into a genius Kérastase ad. We had thoughts, so naturally, we had to kick off this week's Uncensored ep by dissecting the whole thing.

Then, in honour of 25 Years of Adore Beauty, we’re revealing the three best-selling, most iconic products of all time—and trust us, the results might surprise you.

We also sat down with the woman who started it all: Kate Morris, co-founder of Adore Beauty. From launching Australia’s first online beauty retailer at just 21 to shaping how we shop for beauty today, Kate has seen (and tried) it all. She spills on the products currently taking up prime real estate on her shelf and takes us on a nostalgic trip down memory lane—including the story behind the iconic Adore Beauty Tim Tam.

And finally, do your nails really need a break? We dive into the debate and share our best advice (and product picks) for this week's Beauty IQ Hotline.

Everything Mentioned:

Submit your questions and cart challenges for Hannah and Mel @adorebeauty on IG.

This episode is proudly sponsored by AestheticsRx. Shop their vegan, Aussie-made range now at Adore Beauty.

Join the conversation in our Beauty IQ Uncensored Facebook Group to discuss this episode, swap beauty tips, and submit your questions for future shows.

Credits:

  • Hosts: Hannah Furst and Melissa Mason
  • Producer: Jasmine Riley

For more beauty insights and exclusive offers, visit adorebeauty.com.au

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