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BigIdeas.FM: Audiobooks delivered as conversational podcasts!

Scientific advertising by Claude C. Hopkins: The timeless Guide to Measurable Marketing Success

28 min • 9 december 2024

Scientific advertising by Claude C. Hopkins

Get the book: https://amzn.to/3BfTEIB

Scientific Advertising, written by the legendary Claude C. Hopkins, is a must-read for anyone in advertising, marketing, or sales. Widely praised by industry icons like David Ogilvy, Gary Halbert, and Jay Abraham, this classic book introduces the fundamental principles that revolutionized the advertising world—and remain just as relevant in the digital …



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