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The innovator's dilemma by Clayton M. Christensen #Audiobook
The Innovators Dilemma by Clayton M. Christensen
Get the book: https://amzn.to/3ODisxe
The Innovator’s Dilemma explores why successful companies often fail when confronted by disruptive technologies. Clayton M. Christensen examines how businesses that dominate their industries—by excelling in serving their existing customers and improving their products—can be overtaken by newer, smaller competitors. These disruptors introduce simpler, cheaper, and more accessible solutions that appeal to emerging or overlooked markets.
Christensen introduces the concept of disruptive innovation, emphasizing that traditional strategies of sustaining growth often prevent established firms from embracing transformative technologies. The book offers key insights into identifying potential disruptors and strategies to adapt and thrive in the face of change.
With real-world case studies, Christensen provides a framework for managers and leaders to navigate the tension between maintaining current success and embracing innovation. Whether you’re a CEO, entrepreneur, or investor, this book will transform the way you think about competition, innovation, and business survival.
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