Richard interviews Juliana Patel and Ariel Rubin who created the extremely successful Escape Room in a Box: The Werewolf Experiment that is now being published by Mattel. He learns all their secrets about in their 2,000+ backer debut campaign! Some specific topics:
- Partnering with Mattel
- Escape room game opportunities
- Replaying escape room games
- Playtesting an escape room game
- Creating the puzzles
- Lessons learned from the Kickstarter campaign
- Finding your audience
References: Escape Room in a Box: The Werewolf Experiment Kickstarter Campaign - https://www.kickstarter.com/projects/361817408/escape-room-in-a-box-the-werewolf-experiment
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