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Born to Win

EP17: Listen to Get It!

12 min23 februari 2026

Most people think they’re good listeners.

But if we’re honest… most people aren’t really listening — they’re waiting.

Waiting to speak.
Waiting to give advice.
Waiting to disagree.
Waiting to tell their story.

In this episode of Born to Win, I teach one of the most overlooked success skills there is: listening to understand. Not to respond — to understand.

Because real listening doesn’t just improve communication.

It can transform your relationships.
Strengthen your leadership.
Calm your nervous system.
And change the way people experience you.

I also show why listening is incomplete without the ability to ask better questions — the kind that open thinking instead of shutting it down.

You’ll learn:

  • The difference between listening to respond vs. listening to understand

  • Why listening is one of the clearest expressions of kindness

  • A powerful principle from improv: “Yes, And”

  • How great leaders guide through questions, not control

  • The 7-day practice that will instantly upgrade your conversations

This is a simple skill… but it’s rare.

And once you practice it, people can feel the difference.

Simplified Success in 15 Minutes or Less.

Join us for A Live Conversation about Paradigms, Goals & Intuition:
https://www.BrianProctor.com/Conversation

Proctor’s Principles Coaching — enroll now:
https://www.ProctorsPrinciples.com

Watch Brian's Masterclass now:
https://www.BrianProctor.com/Masterclass

More from Brian Proctor:
https://www.brianproctor.com

My Father Knew the Secret: Growing Up with Bob Proctor — now at Amazon, Audible, Barnes & Noble and other retailers:
https://www.MyFatherKnewtheSecret.com

12 Easy Steps To Change Your Life: Stop Waiting For That BIG Thing — now at Amazon, Audible, Walmart, Barnes & Noble and other retailers:
https://www.12easysteps.com

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