This week on the Boxoffice podcast, presented by Lumma and HeyLED, co-hosts Rebecca Pahle and Chad Kennerk review the latest industry news and preview the opening weekend of Universal Pictures’ How to Train Your Dragon. In the feature segment, Daniel Loria speaks to Rolando Rodriguez about Lumma’s premium immersive seating concepts, Magnify 8 and 4D E-Motion.
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What to Listen For
00:00 Intro
00:23 Overview of Today’s Episode – Featuring Rolando Rodriguez and LUMMA
01:01 Box Office Report: Lilo and Stitch and Ballerina Performance
02:48 Review: Ballerina and Audience Reaction
03:30 Upcoming Release Preview: How to Train Your Dragon Live-Action
04:10 Forecast and Franchise Future for How to Train Your Dragon
04:55 Release Date Changes – Ready or Not 2, Animal Friends, Legend of Zelda
06:00 Anticipation for Fantastic Four: First Steps and Fandango Ticket Sales
07:00 Industry News: Warner Bros. and Discovery Split, HBO Max Name Change
07:30 Executive News: New Hires at Regal and D-Box
09:00 Intro to LUMMA and Magnify 8 Overview
10:00 Rolando Rodriguez on Joining LUMMA and the Company’s Background
11:30 4D E-Motion Product History and Reliability
13:00 Differentiating 4D E-Motion from Other Cinema Upgrades
14:20 Introducing Magnify 8: Concept and Features
15:50 Benefits of Magnify 8 – Cost, Compatibility, and Immersion
17:10 Seat Integration Flexibility and Customization Options
18:45 ROI Discussion – Comparing 4D E-Motion vs Magnify 8
20:00 Minimal Downtime and Installation Ease
21:40 Covers as a Seat Refurbishment Strategy
22:30 Marketing Immersive Formats – “Feel the Difference”
24:10 Aligning with Filmmaker Intent and Studio Feedback
25:40 Technical Sync with Films and Studio Approvals
27:10 Content Availability – Over 70 Films Supported
28:00 Global Adoption – LUMMA Presence in 15+ Countries
29:00 Catering to All Demographics with Multiple Formats
30:10 U.S. Market Entry and Early Reception
31:00 CineEurope 2025 Presence and Booth Information
Senaste avsnitt
En liten tjänst av I'm With Friends. Finns även på engelska.