7+ Ways to Elevate Your Everyday: “Scentscaping,” a Gwyneth-Approved Lip Balm and the Fragrance Trend to Skip with Curator-to-Know Cynthia Sakai

This week we get a masterclass in levelling up everyday essentials with Cynthia Sakai — founder of the impeccably designed beauty and lifestyle brand, evolvetogether. Cynthia's a former fashion entrepreneur and 2014 CFDA inductee who previously founded the jewellery line Vita Fede. Now, she's consciously created evolvetogether — a Gwyneth-approved brand that has Business of Fashion asking “Is evolvetogether the next Aesop?”

Tune in to hear about:

• The Japanese ritual Cynthia has quietly practised her whole life that the internet just rebranded as "scentscaping" — and how to do it in your own home
• Why celebrity esthetician Joanna Czech lent her expertise to evolvetogether’s travel-friendly collab cleanser (and yes, it's #DamnGood)
• The surprising reason that this founder is unbothered about being duped — and why she actually thinks it's a *good* thing
• Why you won’t catch Cynthia layering her fragrances — ever
• Stay tuned to the end to hear which dreamy vacation destination is topping her ultra discerning travel list

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🎙️ For more related conversations like this, check out these episodes:

• 17+ Unfiltered Skin Truths with Esthetician Joanna Czech
• 15+ Ways to Make Your Vanity Instagram-Worthy With Curation Queens Claire Mazur and Erica Cerulo of “A Thing or Two”
• Shop With Caroline: Luxe For Less Finds, Jewelry Stacking & Confidence Tips w/ Caroline Baudino

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