291: Content Marketing and Selling Courses with Scott Valentine

Today we welcome Scott Valentine to the Business of Architecture show. Scott is the founder of Valé Architects, based in Brisbane, Australia.

I brought Scott on the show because of the way that he's doing content marketing in his practice. His practice is a blend of traditional architectural services and online content and courses focused on the Hospitality niche.

In this episode, you'll discover how Scott has modeled the strategies of the marketing and branding world in his architecture firm to create a new innovative model of the architectural practice.

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