The sisters behind Flora Soames on the key to English style

The great-granddaughters of Winston Churchill, sisters Flora and Gemma Soames grew up in an English country house full of china, chintz and family heirlooms. After school, they followed their own paths, but eventually two personal tragedies brought them back together. Now, Flora designs textiles while also running her acclaimed decorating firm, and Gemma handles the operations of the fabric line, which has become a fast-growing business.

On this episode of the podcast, they speak with host Dennis Scully about working together as sisters, why they’re expanding in the U.S. market, and why the key to British style is mixing the ordinary with the extraordinary.

This episode is sponsored by Loloiand Hector Finch

LINKS
Flora Soames
Dennis Scully
Business of Home