Shift Happens - Episode 7: Make it Simple, Scalable & Sticky - with Brett Harrison

In this episode of Shift Happens, Jeff Edwards sits down with Brett Harrison, Director of Global Partner Go-To-Market Strategy for Collaboration at Cisco. From flying planes to driving partner success, Brett brings his strategic storytelling superpower to a packed conversation on the evolution of hybrid work, the AI-powered digital front door, and why interoperability is no longer optional. They dig into: • Market trends shaping collaboration and customer experience • How AI is transforming contact centers and redefining brand interactions • The power of Cisco’s 360 Partner Program and Partner Value Index • Why “every customer is now a Cisco opportunity” Whether you're a partner, customer, or Cisco team member—this episode delivers clear, actionable insights to help you grow your collaboration practice and elevate your brand. 👉 Tune in, take notes, and get ready to scale what sticks.