#8. Descriptive Analysis: What the average really means

In this episode, we move into the analysis stage of the analytics process, beginning with descriptive analytics.

One of the most fundamental tools in descriptive analysis is the average. But what does an average really represent? In this episode, we unpack the idea of an average as our best estimate of a typical value when limited information is available.

We also explore the common traps of relying on a single average and how it can hide important variation within the data.