S8 Ep.212 From MTV to High Point: How Rhobin DelaCruz Built a Design Career by Design

In today's episode, I'm sitting down with interior designer, creative instigator, and community builder Rhobin DelaCruz. Rhobin has worked with brands like GQ, TED, and MTV, but what really stands out is how intentionally he approaches both design and business. From the way he talks about community to how he shows up at High Point Market, everything he does is rooted in purpose, clarity, and connection. This conversation covers a lot of ground—from career pivots to nonprofit work—and it's one of those episodes that reminds you how powerful design can really be.

In this episode, we talk about:

• How the Design Besties were formed and how a simple group chat turned into a mission-driven nonprofit

• Why transforming teachers' lounges became the heart of the Design Besties' work and the unexpected emotional impact of their first project

• How thoughtful, well-designed spaces can support wellness, leadership, and community within schools

• What it means to be named a High Point Style Spotter and how Rhobin approaches that role

• Rhobin's unconventional path from advertising and MTV into interior design

• The reality of gatekeeping in the design industry and how community has shifted in recent years

• Why investing in business coaching and showing up at market with intention changed the trajectory of his career

I loved this conversation because Rhobin is so honest about both the challenges and the wins. His story is a reminder that careers don't have to be linear, community really does matter, and when you lead with intention, the opportunities tend to follow. I hope this episode leaves you feeling inspired to take up space, connect more deeply, and build something meaningful in your own work.

 

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