What do Raycast, Daylight, Amo, The Browser Co, and Mainframe all have in common?
They all hired Ellis Hamburger to help tell their story.
So this episode is a bit different...
We're going to get away from the pixels and go deep into how you can use language to tell a compelling story about your product.
Some highlights:
- How to tell a story that people care about
- Lessons from the Language team at Snapchat
- Breaking down specific copywriting strategies
- Questions to help you figure out your product’s story
- What we can learn from the CEOs of Snapchat vs. Browser Co.
- How to make your product onboarding unforgettable
- a lot more
- Ellis talks about the Browser Company’s “Peek” video
- Jordan Singer’s Mainframe website
- Daylight computer website
- Ellis mentions the 222 onboarding
- The Permanent website (”design is how its made”)
- Ellis quotes the Build book
- Amo’s “Where did our friends go?” manifesto
- Raycast’s “Why” page and Focus mode
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