The Pod Gets Wilder: with Thomas Wilder

Things get wilder as Alex and Kevin welcome on former Partner and Creative Director at Collins, Executive Creative Director at Sweetgreen Brand Studio, and current Global Principal at Wolff Olins: Thomas Wilder! The takes get spicy after an in depth rundown of Sweetgreen menu hacks. They talk about Choco Taco, Hilton’s new commercial featuring Paris Hilton, Kate Moss x Diet Coke, General Mills x KAWS, Ecovados, the updated quarter design, and more!

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Thomas Wilder
@thomaswilder

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RIP CHOCO TACO
https://www.washingtonpost.com/food/2022/07/26/choco-tacos-klondike-discontinued/

HILTON X PARIS HILTON
https://www.youtube.com/watch?v=8hpSSmyGVUM

KATE MOSS X DIET COKE
https://thedieline.com/blog/2022/7/21/diet-coke-hires-kate-moss-as-creative-director-and-the-first-release-is-runway-ready

GENERAL MILLS X KAWS
https://thedieline.com/blog/2022/7/25/do-the-monster-mash-at-breakfast-with-general-mills-and-kaws-cereal-collab

ECOVADOS
https://thedieline.com/blog/2022/7/25/ecovado-aims-to-be-the-sustainable-alternative-to-avocados

NEW QUARTER JUST DROPPED
https://www.underconsideration.com/brandnew/archives/the_right_stuff.php#memberful_overlay