Lorna Luxe On Out-Earning her older husband, building an empire through grief, and why ultimate status symbols are a scam

What happens when you go from cabin crew to scaling a multi-million business empire…only to lose the man who helped make it all happen?

Lorna Luxe, founder, creator, and fashion icon, joins Maggie Sellers Reum on Hot Smart Rich to break down the brutal reality of out-earning her 21-year age gap marriage, the undeniable force of “The Lorna Luxe Effect”, and scaling a multi-million dollar business while grieving her late husband, John. 

Lorna pulls back the curtain on the unedited reality behind her rise: from leaving millions on the table by not monetizing her first 500K followers to turning her everyday hobbies into massive paychecks, and why she doesn't even like her Birkin anymore.

Get unselfish access to insights that will help you own the room. Sign up now https://linkly.link/2jPXJ 
⸻

Timestamps:

(00:00) Intro

(01:37) Why You Should Listen to This Conversation With Lorna

(05:23) An Emotional Letter from Aimee Smale

(07:39) Lorna on Female Friendship

(09:40) The ‘Lorna Luxe Effect’ Sales

(12:59) Hobbies Becoming Paychecks

(14:42) How Being Strange is More Interesting

(16:29) Are Authentic Influencer Partnerships Possible?

(18:32) Lorna on the Childhood Curiosity

(20:15) Inside Her Age Gap Marriage

(26:02) Advice on Finding “The One”

(29:03) Shopify Ad(30:22) Osea Ad

(31:22) Meeting John and Building Millions

(36:46) Lorna’s Most Powerful Asset

(39:53) How to Monetize Her Business

(42:19) Her Husband was Holding Her Back

(46:57) Brutal Truths of Scaling a Business

(49:57) Financial Literacy and Taking Control of Her Business

(58:01) Eight Sleep Ad

(59:11) Pique Ad

(1:00:08) Navigating Difficult Conversations

(1:01:51) Building a Business Through Tragic Grief

(1:09:40) The Truth About Building Beauty Brands

(1:12:09) Finding Myself After Sudden Loss

(1:15:05) Reassessing Wealth After Death

(1:16:28) What Does Legacy Actually Mean?

(1:18:19) Rapid Fire Questions

⸻

Eight Sleep - https://www.eightsleep.com/hsr and use code HSR for $350 off

Osea - Use code HSR for 10% off at http://oseamalibu.com

Pique - https://piquelife.com/hsr for 15% off

⸻

Hot Smart Rich: Your Business & Culture Gossip

For ambitious women wanting to own the room, gain power, and build wealth.

Instagram: https://www.instagram.com/hotsmartrich/ 

Tiktok: https://www.tiktok.com/@hotsmartrich  

Maggie Sellers Reum:

Instagram: https://www.instagram.com/maggiesellersreum/ 

Tiktok: https://www.tiktok.com/@maggiesellersreum 

LinkedIn: https://www.linkedin.com/in/sellersmaggie/ 

Locker: https://www.wantlocker.com/users/maggiesellers 

ShopMy: https://shopmy.us/maggiesellers 

Amazon Storefront: https://www.amazon.com/shop/maggiesellers/ 

Learn more about your ad choices. Visit megaphone.fm/adchoices