HOW TO TURN JEWELS INTO HEADLINES WITH PR GURU JOAN PARKER

Carol is in Palm Beach, Florida, to speak with her old friend Joan Parker, who worked for De Beers for more than thirty years and was the Director of the Diamond Information Centre. As such, she knows more about marketing diamonds than anyone! They speak about the industry then and now, and Joan tells Carol some of her stories from her many decades in the business.

This episode is brought to you by @fuligemstones https://fuligemstones.com

Follow Carol Woolton: @carolwoolton

Produced by Natasha Cowan @tashonfash

Music & editing by Tim Thornton @timwthornton

Creative direction by Scott Bentley @bentleycreative

Social media support by Isabella Thompson @isa.tom

Illustrations Jordi Labanda @jordilabanda

Read Carol Woolton in Vogue magazine – vogue.co.uk/fashion/jewellery and carolwoolton.com

Sponsored by Leibish, the coloured diamond specialist https://jewelry.leibish.com/cw

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