107. Founder of Marketwatch, Larry Kramer @lkramer

Summary

Larry Kramer was the founder of MarketWatch.com. He’s also been the President and Publisher of USA Today and he’s currently interim CEO of TheStreet.com. We talk to him about creating a brand like MarketWatch in a space dominated by powerful incumbents like The Wall Street Journal, CNBC and others. But we also hear what it was like to work in the legendary Washington Post newsroom in the 1970s and 80s, as well as what it takes to bring success to modern media properties like USA Today in the digital era. If you want a first hand primer of when digital and old-world media collided, you couldn’t do better than to listen to the career path of Larry Kramer.

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