Making Ethical Coffee Buying Easy | COFFEE BREAK!

What does ethical coffee buying look like in practice? This week’s Coffee Break aims to turn the complex concepts into actionable steps:

What questions should you ask importers? How can you use living income reference prices? And what’s the go on marketing ethically sourced coffee without greenwashing?

CHAPTERS !

00:00 Introduction to Ethical Coffee

00:01:56 Meet Colleen Anunu & Her Work

00:02:44 Direct Trade vs Fairtrade Explained

00:05:24 Why Transparency in Coffee Pricing Matters

00:08:17 Certifications, Trust, and Verifying Claims

00:10:09 Tools for Understanding Coffee Prices

00:13:11 The History and Ethics of Coffee Trade

00:16:35 Coffee Market Update (Condesa)

00:18:41 Communicating Sustainability Without Greenwashing

00:21:11 Making Specialty Coffee More Accessible

00:23:51 Rethinking Coffee Menus & Customer Education

00:24:35 Final Thoughts

Coffee Break is your weekly inside scoop into the coffee community. Everything from on the fly barista tips, honest and unfiltered cafe reviews (eek), hospitality stories and gate kept coffee secrets.

Want more coffee content? 

IT'S JUST COFFEE: https://linktr.ee/itsjustcoffeepod?utm_source=linktree_profile_share&ltsid=4e8cead0-6644-4c4a-b419-28c825b1b236

Want to get in touch? Hit us up at [email protected] for any questions or comments.

Proudly sponsored by:

Marco Beverage Systems: https://www.instagram.com/marcobeveragesystems/ 

Apax Lab: https://apaxlab.com/ Condesa Co.Lab: https://condesacolab.com.au/ 

 Riverina Fresh: https://www.riverinafresh.com.au/

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