169 | AI-Powered Lead Gen: Automate Hyper-Personalized Content That Grows Sales with Lanny Heiz

Without clients you do not have a business. With the right clients you have a thriving business with much higher margins, AI is a game-changer for sales and marketing. 

But how do you actually implement AI to create high-impact, personalized content and automate lead generation at scale?

In this episode of Leveraging AI, we have Lanny Heiz who shares step-by-step framework for using AI tools like Claude, Clay, and more to extract customer pain points, create highly relevant content, and identify your best-fit leads—automatically.

Lanny Heiz, a sales enablement and AI automation expert, who has mastered the art of turning raw sales data into business growth strategies. His proven AI-driven workflow has helped businesses increase revenue efficiency while reducing manual effort. 

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