Jensen Huang and the zero billion dollar market, with Stephen Witt

Our guest in this episode is Stephen Witt, an American journalist and author who writes about the people driving the technological revolutions. He is a regular contributor to The New Yorker, and is famous for deep-dive investigations.

Stephen's new book is "The Thinking Machine: Jensen Huang, Nvidia, and the World's Most Coveted Microchip", which has just won the 2025 Financial Times and Schroders Business Book of the Year Award. It is a definitive account of the rise of Nvidia, from its foundation in a Denny's restaurant in 1993 as a video game component manufacturer, to becoming the world's most valuable company, and the hardware provider for the current AI boom.

Stephen's previous book, “How Music Got Free”, is a history of music piracy and the MP3, and was also a finalist for the FT Business Book of the Year.

Selected follow-ups:

• Stephen Witt - personal site
• Articles by Stephen Witt on The New Yorker
• The Thinking Machine: Jensen Huang, Nvidia, and the World's Most Coveted Microchip - book site
• Stephen Witt wins FT and Schroders Business Book of the Year - Financial Times
• Nvidia Executives
• Battle Royale (Japanese film) - IMDb
• The Economic Singularity - book by Calum Chace
• A Cubic Millimeter of a Human Brain Has Been Mapped in Spectacular Detail - Nature
• NotebookLM - by Google

Music: Spike Protein, by Koi Discovery, available under CC0 1.0 Public Domain Declaration

Art Is Not a Thing
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