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London Writers' Salon
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#135: Anne-Laure Le Cunff — The Science of Creativity: Using Tiny Experiments to Unlock Growth, Learning, and Better Writing

1 tim 8 min•8 mars 2025

Writer, neuroscientist, and Ness Labs founder Anne-Laure Le Cunff shares insights on redefining success, writing in public, and using tiny experiments to fuel creativity. She talks about growing her newsletter from 0 to 100K+, transitioning from writing articles to a book, and the neuroscience behind sustainable ambition.

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ABOUT ANNE-LAURE LE CUNFF:

Anne-Laure Le Cunff is the founder of Ness Labs and author of Tiny Experiments. A former Google digital health lead turned award-winning neuroscientist, her research explores curiosity, lifelong learning, and mental adaptability. Her work has been featured in Rolling Stone, Forbes, and WIRED.

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