Sveriges mest populära poddar
Masters of Scale
NäringslivEntreprenörskap

Rapid Response: Why design matters more than ever, w/PepsiCo Chief Design Officer Mauro Porcini

33 min•3 november 2022

Design is more than aesthetics. It is an essential competitive tool for an age of perpetual disruption. PepsiCo Chief Design Officer Mauro Porcini shares his 5-point system for sparking creativity at scale. Author of the new book The Human Side of Innovation, Porcini explains how anyone can deploy a designer’s mindset to improve their business and organization. Sharing stories from 3M to Mountain Dew, Porcini emphasizes the imperative of excellence and why innovation is "an act of love."

Read a transcript of this episode: https://mastersofscale.com

Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Fler avsnitt av Masters of Scale

Visa alla avsnitt av Masters of Scale
Relevance is a sport: Gap’s Richard Dickson on swinging, missing, and winning
•27 min
How to build breakout products, with Mark Pincus & Reid Hoffman
•30 min
Cannes Lions’ battle of the brands: Starbucks’ stumble, World Cup ads, and more
•31 min
Pioneers of AI: Reid Hoffman says the AI race is not a cage match
•36 min
How to balance a two-sided marketplace, with Care.com CEO Brad Wilson
•32 min
$300m in year two. The controversy came free, with David Protein’s Peter Rahal
•21 min
IBM’s $10 billion bet on what comes after AI
•41 min
The U.S. at 250: The case for reckoning and rebuild, with Ian Bremmer
•32 min
The future of EVs, with Rivian’s RJ Scaringe
•41 min
World Cup kickoff: Goals, greed, and geopolitics, with ESPN’s Sam Borden
•32 min

Masters of Scale med WaitWhat finns tillgänglig på flera plattformar. Informationen på denna sida kommer från offentliga podd-flöden.