Maternal Wealth Podcast – Own Your Birth

When Motherhood Meets Innovation: Empowering Women Through Beautiful Postpartum Products

31 min • 17 mars 2025

Courtney Boylan never imagined that her frustration with constantly losing clear nipple shields during late-night feedings would spark a business revolution in maternal products. But that's exactly how Le Lolo was born – from one mother's determination to bring beauty and dignity to the postpartum experience.

When Courtney transitioned from Target executive to a new mother, she found herself struggling with the realities of postpartum life. Unlike the instant maternal bond she'd expected, her connection with her newborn son developed gradually – something many mothers experience but few discuss openly. As she navigated breastfeeding challenges, she became increasingly frustrated with the clinical, sterile appearance of maternal products that made her feel like she was using medical equipment rather than nurturing her child.

The breaking point came during those sleepless nights searching for clear nipple shields lost in bedding and couch cushions. "I can't be the only mom losing my nipple shield all day and all night," she remembers thinking. This lightbulb moment led her to envision not just colored shields for practicality but beautiful maternal products that would remind women of their strength and worth during a vulnerable time.

Building Le Lolo while raising two young children required tremendous sacrifice. Courtney returned to work at Amazon, commuting two hours daily for a year, saving every penny while her husband managed their home life. During those long drives, she developed her business plan, connected with manufacturers, and gradually overcame the anxiety and self-doubt during early motherhood. "I had to retrain my brain to start believing in myself again," she shares with remarkable candor.

Since launching on Mother's Day 2023, Le Lolo has revolutionized breastfeeding accessories with innovations like silicone stickers that secure nipple shields during feeding. With sixteen new products launching soon, Courtney continues her mission of making mothers feel beautiful during their breastfeeding journey. Her message to other entrepreneurial moms? "If you don't go for it, you're always going to wonder 'what if.' Take the leap – it's worth it in the end."

Ready to discover products that celebrate the beauty of motherhood? Visit wearelelolo.com or follow @wearelelolo on Instagram and join the movement transforming maternal products from clinical to beautiful. 

Use our exclusive Coupon Code, MaternalWealth, for 10% off your purchase.


Music Credit

https://uppbeat.io/t/infraction/infrared

https://uppbeat.io/t/nick-petrov/always-innovating

https://uppbeat.io/t/konstantin-garbuzyuk/weekend-livin

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