Staying Ahead of the ISV Industry with Ed Grant

FULL SHOW NOTES
https://podcast.nz365guy.com/83

• Brief background about Solgari and how the company came about 
• Professional background – from corporate finance to IT, career highlights 
• Setting a company on the right footing in the ISV industry 
• Voice as a channel – what it is and the sophistication around what it is, and security level 
• Choosing Microsoft over other big companies in the ISV industry 
• Chat as a channel – tackling third-party solutions, working in the Asian market 
• Go-to-market services – Microsoft’s involvement, segmenting your market, engaging with Microsoft partners and/or customer, Channel Integration Framework, Dynamics 365 integration 
• Engaging with Microsoft – Should you engage with a Microsoft subsidiary or the head office? 
• Engaging with the right partners 
• Nature of AppSource listing – inquiry, trial version, etc. 
• Ensuring good support for a trial user on AppSource – human touch + digital experience 
• Perspective on where the future is going, specifically around AI 
• Advice on somebody considering wanting to become an ISV with Microsoft 

RESOURCES

• Solgari 
• FinTech 
• Microsoft Go-To-Market Services 
• Channel Integration Framework

Microsoft 365 Copilot Adoption is a Microsoft Press book for leaders and consultants. It shows how to identify high-value use cases, set guardrails, enable champions, and measure impact, so Copilot sticks. Practical frameworks, checklists, and metrics you can use this month. Get the book: https://bit.ly/CopilotAdoption

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Thanks for listening 🚀 - Mark Smith