Strap in and journey with us to the year 2009 when Paramount and Hasbro released the first of several barely-remembered live-action G.I. Joe films: The Rise of Cobra! While the movie is perhaps best left in 2009, the accompanying toyline remains one of the best of the property's long and storied history, and may also represent the last time G.I. Joe had relevance as a property marketed primarily to children. So grab your Delta-6 Accelerator suit, weaponize the warheads, and join us for a deep dive into this often-overlooked toyline!
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