Is TikTok Over For Musicians?

In this episode, Jesse Cannon, Matt Bacon, Dustin Boyer and guest Ryan Schutte talk about the implications of TikTok's transition to American ownership, highlighting the onset of censorship and algorithm changes. The discussion explores the confusion and frustration among creators due to shadow banning and restricted content visibility, suggesting the platform's recent actions could potentially alienate its user base. The conversation shifts to an interview with Johnny Fiaconi, shedding light on the thriving opportunities within the cover band scene, particularly for his band, The Dreamboats. Fiaconi discusses the stigmas and economic opportunities in playing cover music, showcasing how it's become a viable career path filled with lucrative gigs. Finally, the hosts discuss strategies for touring profitably, emphasizing the importance of meticulous planning and maximizing opportunities in local markets, such as targeting college campuses and making efficient use of flyer distribution. Throughout, they stress the significance of engagement and strategic targeting to build a successful career, despite ever-changing social media landscapes and touring challenges.

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