Michael Pettit, “The Science of Deception: Psychology and Commerce in America” (University of Chicago Press, 2013)

Parapsychology. You may have heard of it. You know, telepathy, precognition, clairvoyance, psychokinesis. Spoon-bending and that sort of thing. If you have heard of it, you probably think of it as a pseudoscience. And indeed it is. But it wasn’t always so. There was a time in the late nineteenth...

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