The Ancient Jewish Wisdom Behind a $5 Billion Company

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As he built Kind Snacks into a $5 billion company, ‘Shark Tank’s Daniel Lubetzky didn’t turn to startup gurus or business manuals—but to a 2,000-year-old Jewish text.

After the death of his father, a Holocaust survivor with whom he was deeply close, Daniel’s rabbi encouraged him to read Pirkei Avot, a collection of ancient wisdom on ethics, humility, and leadership.

In this episode, Daniel explains to Shilo how its teachings shaped both his leadership and Kind’s culture by reminding him to question his ego, resist yes-men, stay grounded, and learn from everyone.

More than moral philosophy, Pirkei Avot became a practical guide—anchoring his values while building an iconic brand.

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