62M Streams, Sold-Out Shows, & 6-Figure Brand Deals: All From Content ft. Jayo #276

Jayo has more than 60 million streams on Spotify and Apple Music alone, sold-out shows, a publishing deal and a debut album, and he still makes more money from content and brand deals than he does from music.

In this episode, Jayo breaks down the content engine behind all of it: running several series at once so that one of them can break, the guacamole song he DM'd to Chipotle himself and what it ended up costing him, how brand ad budgets actually work and the one number every artist should be asking for, and Need It / Got It, the system living in his comment section that moves his tickets.

Jayo:
YouTube: https://www.youtube.com/@jayo
Instagram: https://www.instagram.com/jayo
TikTok: https://www.tiktok.com/@jayo
Spotify: https://open.spotify.com/artist/1kBx4RzRD8An5pUEDBGZQ9

Everything OMT:
Website: https://onemoretime.fm/pod
YouTube: https://www.youtube.com/@onemoretimefm
Instagram: https://instagram.com/onemoretime.fm
TikTok: https://tiktok.com/@onemoretime.fm
The Blue Room: https://discord.com/invite/rTAYsPcyEY

Apply to be on the show:
https://onemoretime.fm/guest

Work with us:
https://onemoretime.fm/work-with-us

Business inquiries:
[email protected]

30% off DistroKid:
https://omtdistro.com

50% off your first month of ManyChat Pro:
https://onemoretime.fm/manychat

Merch:
https://onemoretime.fm/shop