Openwork: Inside the Watch Industry

Cars vs. Watches – Wesley Smith (STANDARD H)

63 min • 28 juli 2025

Today, it’s cars vs. watches. In particular, we’re looking at the automotive world, which is often compared to the watch industry—including on this podcast—to see what it might teach us about watches.

Our guest is Wesley Smith, the founder of STANDARD H, a California-based apparel and lifestyle brand inspired by his lifelong passions for cars, watches, travel, and design. With over 20 years of retail experience—from surf shops to luxury brands like Gucci and James Perse—Wesley launched STANDARD H in 2015 to create purpose-driven clothing and content rooted in movement and community.

Wesley is also the host of the STANDARD H Podcast to which we’d recommend you all subscribe, and he started his career in the automotive industry.

Hosted by Asher Rapkin and Gabe Reilly, co-founders of Collective Horology, Openwork goes inside the watch industry.

You can find us online at collectivehorology.com. To get in touch with suggestions, feedback or questions, email podcast@collectivehorology.com.

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