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Possible with Reid Hoffman
Possible with Reid Hoffman

How AI agents automate ad campaigns | Joe Salvatore

37 min•29 juli 2026

Om avsnittet

Visual artist and brand content creator Joe Salvatore joins Reid Hoffman and Parth Patil to explain how generative AI is turning creatives into orchestrators of systems rather than one-off makers. After four years testing image and video models, Joe shares how he shifted from hands-on creation to directing model pipelines for brands. Hear practical lessons for orchestrating AI tools, structuring workflows, and applying these approaches to brand content.

Referenced in episode: the Lord of the Rings x Wes Anderson AI trailer: https://www.youtube.com/watch?v=KrjL_TSOFrI


For more info on the podcast and transcripts of all the episodes, visit https://www.possible.fm/podcast/

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