Episode 9 - Six-figure efficiency, "Return on Effort," and the real business case for AI with Terry Aduh

Are you under pressure to "do something with AI" but don't know where to start? In this episode, the hosts are joined by Terry Aduh, founder of AXL Consulting, to stop the aimless hunt for tools and start solving actual business problems.

Terry breaks down why searching for "AI use cases" is a trap. Instead, he reveals how to build a business case based on "Return on Effort," sharing a real-world example where he unlocked a six-figure efficiency gain for a client—not by firing staff, but by tweaking the operating model to support expansion.