JoJo - KTEX in the Morning

Welcome JoJo Cerda, longtime host of the KTEX Morning Show, for a conversation about radio, friendship, the Rio Grande Valley, and the people who make a career unforgettable.JoJo has spent years waking up South Texas on FM 100 KTEX, becoming one of the most recognizable voices in RGV country radio. The station still features Jo-Jo & The KTEX Morning Show in its weekday morning lineup, continuing a long tradition of local radio built around personality, connection, and community.A major part of that story is JoJo’s longtime co-host and close friend, Patches.For years, JoJo and Patches were a familiar pairing to KTEX listeners, sharing the microphone, interviewing artists, covering the Valley, and becoming part of listeners’ daily routines. Their partnership was also recognized throughout the country music industry, with the two appearing together at station events and artist promotions across South Texas.In this episode, JoJo reflects on those years, what made their chemistry work, and what Patches meant to him both professionally and personally.We also talk about the evolution of morning radio, the challenge of staying relevant in a world of podcasts and streaming, the responsibility that comes with having a daily platform, and why local radio still matters in communities like the Rio Grande Valley.This one is about more than microphones and morning shows. It is about friendship, memories, loyalty, and the people who leave a permanent mark on our lives.------Follow G IG / @gghoops Follow Matt IG / @ptwist610 Welcome to **The Saddle Up Podcast**, the unscripted RGV show where real stories, sports, culture, community, and Vaquero pride all meet at the same table.Hosted by **G Garza and Matt Palmquist**, Saddle Up brings you conversations with former athletes, coaches, alumni, community leaders, entertainers, business owners, and difference-makers connected to **UTPA, UTB, UTRGV, and the Rio Grande Valley**. Every episode is built around honest conversation, good laughs, untold stories, and the people who continue to shape the Valley’s past, present, and future.