Scent World

As the daughter of a Jamaican mother and an American father, Keta Burke-Williams often felt like the girl who never fit in. Fragrance became a powerful way for her to escape. In 2022, she founded Ourside with a collection of three scents, each inspired by a daydream: Dusk, Moon Dust, and Nostalgia. It's an invitation to explore a world where your senses are free to play and wander beyond the ordinary—a world where every fragrance is a gateway to a place that exists only in your mind, yet feels incredibly real.

In this episode, Keta sits down with Marianne Mychaskiw, who leads communications at Scentbird. She discusses embracing community at the heart of Ourside as a truly New York brand (with every scent formulated and manufactured in the Bronx), fragrance rituals anyone can practice, and the Jasmine flower that led to her most personal scent yet.

Highlights:

• Introducing Ourside

• How to "rewild" your spirit

• NYC community roots

• "I was always searching for belonging"

• Diversity in fragrance

• Daydreams as inspiration

• Moon Dust (a witchy scent)

• The Discovery Set

• Dusk (a boozy scent)

• Collaborating with perfumer Darryl Do

• Nostalgia (a love-it-or-hate-it scent)

• The smell of figure skating

• What's next? Daydreams from Jamaica

• Ourside's R&D Insiders

• Keta crafts scents inspired by dreams from across the internet

• Keta's dream for the world

Featured Fragrances:

Dusk by Ourside

Moon Dust by Ourside

Nostalgia by Ourside

Discovery Set by Ourside

Soak in all of our audio and video content at https://podcast.scentbird.com.

“You can travel anywhere in the world with a fantastic fragrance,” says John Molloy, who co-founded Memo Paris in 2007 with his wife, Clara Molloy. The duo has since captured over 92 unique global destinations into a range of irresistible scents. They’ve pioneered leather fragrances, creating 15 unique scents that capture the richness and complexity of this classic note. All in all, their brand is about helping you find your place of grace, creating a world of beauty that treats the journey as the destination.

In this episode, John sits down with Benny Campa, who runs product design at Scentbird. They take you on a tour around the world: Kenya, India, Texas, Costa Rica, and Portugal, and explore each of the scents inspired by these places. John shares stories from his travels, how scent can deepen your memories throughout life, and ways to “give your nose a chance” as you explore various perfumes.

Highlights:
• Traveling to 100+ countries and living in Geneva

• Finding your place of grace

• Introducing Clara Molloy, Memo’s Creative Director

• Travel to Kenya with African Leather

• Working with Aliénor Massenet, the brand’s nose

• Love leather? Memo has 15 leather scents for you to choose from

• The magic behind Memo’s signature illustrations

• Travel to India with Madurai

• What’s the best way to wear fragrance?

• Travel to Texas with Marfa

• Bottling the smell of cactus

• Travel to Costa Rica with Tamarindo

• A peek into Memo’s creative process

• Travel to Portugal with Sintra

• A blend of musk, vanilla, and gourmand

• How to treat good perfume like a stylist

• What makes Irish and French leather so special

Featured Fragrances:

African Leather by Memo Paris

Madurai by Memo Paris

Marfa by Memo Paris

Tamarindo by Memo Paris

Sintra by Memo Paris

Explore the Memo Paris collection at https://www.scentbird.com/brand/memo-paris.

Soak in all of our audio and video content at https://podcast.scentbird.com.

Vanilla is having a big moment and it’s not hard to see why. This cozy, sweet note brings a sense of warmth and comfort that just hits differently. Think of the nostalgia of baked cookies or that first sip of a vanilla latte—pure bliss, right? Lately, it feels like every perfume brand is jumping on the vanilla bandwagon, releasing scents that elevate the note and showcase its versatile charm. Whether mixed with florals, spices, or woods, vanilla adds that soft, sophisticated touch that’s simply irresistible. The result? A burst of new, delicious scents celebrating vanilla’s timeless appeal.

Our bonus “Having a Moment” series dives into what’s trending in the fragrance world. In this two-part episode, Scentbird’s Marianne Mychaskiw is back with TikTok star Paul Fino, a.k.a. @paulreactss. As true “gourmand girlies,” they share their favorite vanilla scents and reveal Jennifer Hudson’s iconic signature fragrance, now finally back on the market.

Scents Mentioned:

That Girl | Viral Vanilla by Oakcha x @paulreactss

Bianco Latte by Giardini di Toscana

Vanilla Sex by Tom Ford

Vanilla Vice by Snif

Vanilla Candy Rock Sugar | 42 by Kayali

Yum Pistachio Gelato | 33 by Kayali

Pistachio by D.S. & Durga

Vanilla | 28 by Kayali

Daisy Wild by Marc Jacobs

Shop That Girl | Viral Vanilla at https://www.oakcha.com/products/that-girl-viral-vanilla.

Soak in all of our audio and video content at https://podcast.scentbird.com.

Vanilla is having a big moment and it’s not hard to see why. This cozy, sweet note brings a sense of warmth and comfort that just hits differently. Think of the nostalgia of baked cookies or that first sip of a vanilla latte—pure bliss, right? Lately, it feels like every perfume brand is jumping on the vanilla bandwagon, releasing scents that elevate and showcase its versatile charm. Whether mixed with florals, spices, or woods, vanilla adds that soft, sophisticated touch that’s simply irresistible. The result? A burst of new, delicious scents celebrating vanilla’s timeless appeal.

Our bonus “Having a Moment” series dives into what’s trending in the fragrance world. In this two-part episode, Scentbird’s Marianne Mychaskiw is back with TikTok star Paul Fino, a.k.a. @paulreactss. As true “gourmand girlies,” they share their favorite vanilla scents and reveal Jennifer Hudson’s iconic signature fragrance, now finally back on the market.

Scents Mentioned:

Vanilla Vibes by Juliette Has a Gun

Cookie Butter by Skinpotion

Vanilla Skin by Phlur

Missing Person by Phlur

Island Vanilla by Pacifica

Viva Vanilla by Bath & Body Works

Eilish by Billie Eilish

Vanilla | 28 by Kayali

Wild Madagascar Vanilla by Bath & Body Works

7 Summers by Dime Beauty

Cloud by Ariana Grande

Dirty Coconut by Heretic

Ari by Ariana Grande

Soak in all of our audio and video content at https://podcast.scentbird.com.

They say, “don’t quit your job after your first Burning Man,” but that’s exactly what Rob did. He left behind a successful career as a retail executive and went on a journey to reconnect with himself. It was during a plant ceremony that he gained clarity on a new life purpose: opening a gender-free shopping environment. Less than a year later, in 2018, he launched The Phluid Project, a queer-centric store in New York City, the first of its kind, blending fashion, community, and activism. More recently, this vision has expanded to fragrance with a collection of four scents that blend feminine and masculine notes and break down barriers to self-expression.

In this episode, Rob sits down with Brittney Jackson Mosley, who runs integrated marketing at Scentbird. He talks about his most popular scents (including a bestseller that’s perfect for summer), opens up about his journey embracing his full self, and answers intimate questions from his TikTok community.

Highlights:

• A life-changing Burning Man experience

• The plant-based ceremony that “birthed” Phluid

• Dissolving artificial labels

• The “third gender” in indigenous wisdom

• Phluid’s gender-free NYC fashion store

• Queer-centric vs. queer exclusive

• How Rob learned to embrace his full self

• Mixing traditionally masculine and feminine notes

• Transcend: dragon fruit and palo santo

• Balance: the strongest Phluid scent

• Intention: the newest (and bestselling) scent

• Humanity: a great summer vibe

• A super collaborative way to develop scents

• Rob answers questions from his TikTok community

• “Will it be easier to accept that some family will never support me?”

• “How do you find queer communities in real life?”

• “How do I express my gender fluidity in the corporate world?”

• “How do you find the energy to keep going?”

Featured Fragrances:

Intention by The Phluid Project

Humanity by The Phluid Project

Transcend by The Phluid Project

Balance by The Phluid Project

Soak in all of our audio and video content at https://podcast.scentbird.com.

“It was surprising to see a couple of beauty rookies do everything right,” says James Manso as he reflects on his first encounter with House of Bō. Over tacos and margaritas, co-founders Bernardo Möller and Giancarlo Pérez opened up about their vision for the brand: fusing Mexican artistry with slow, experiential perfumery. Since launching in 2021, they’ve created sophisticated takes on a rose (Rosario), an oud (Infinitoud), and, more recently, a gourmand (Bombón).

In this episode, the duo sits down with James, Beauty Market Editor at WWD and Beauty Inc. They talk about collaborations with some of the world’s greatest perfumers, their approach to hand-sculpting every bottle top, and the story behind their newest collection. At the end, they play a game that challenges them to reveal each other’s go-to scents.

Highlights:

• Meeting over tacos and margaritas

• An “a-ha!” moment on a Dominican Republic vacation

• “My Dad’s passing changed the course of my life”

• Collaborating with Rodrigo Flores-Roux

• The name "House of Bō"

• Hand-sculpting bottle tops

• Introducing the new collection

• Oro Verde, a green amber that takes you to the jungle

• Sources of inspiration

• The idea for Rosario

• Casa Blanca, a woody/fruity scent by Frank Voelkl

• Bombón, a fancy take on a gourmand by Honorine Blanc

• What drew Bernardo to Crave by Calvin Klein

• Cool Water by Davidoff

• Black Orchid by Tom Ford

• Scent Connection, Soulmate Edition

• Espiritu, the most visceral House of Bō scent

• Daily fragrance rituals

• Fragrance primer

• Fragrance as self-expression

Featured Fragrances:

Espiritu by House of Bō

Infinitoud by House of Bō

Rosario by House of Bō

Oro Verde by House of Bō

Bombón by House of Bō

Casa Blanca by House of Bō

Soak in all of our audio and video content at https://podcast.scentbird.com.

Back in the day, shopping for a scented candle would take you to a dusty shelf in the back of the lingerie department. In came Laura and Harry. When they founded Slatkin & Co in 1992, the couple put home fragrance on the map, creating the category and infusing it with a sense of luxury and refinement. Their first candle, Bamboo, became an instant fan-favorite and remains their #1 bestseller after more than three decades.

In 2008, Laura launched NEST New York, collaborating with master perfumers to create a collection that spans home and fine fragrance. Harry continues to run Slatkin & Co, which includes Homeworx and four other brands.

Hosted by Scentbird’s Brittney Jackson Moseley, this episode is split into two parts:

In Part 1, Laura and Harry open up about the highs and lows of building businesses together, reveal that they didn’t like each other at first, and share the secret to a long and happy marriage. They bring us into their enchanting lifestyle, give us an intimate tour of their home, which doubles as a fragrance testing lab, and share their tips for scenting different rooms to create a sensory paradise for family and friends.

In Part 2, Laura shares an inside look at the NEST New York collection, starting with the 18th-century English artist who inspired the brand’s iconic botanical paintings. She’ll touch on the viral Madagascar Vanilla perfume oil, the crowd-pleaser Grapefruit candle, and the stunning new Lychee Rose fine fragrance. Hear her reaction to a surprising Andy Cohen moment and learn how she recommends layering with perfume oils.

Part 1 Highlights:

• Laura & Harry, the Queen & King of home fragrance

• How scent keeps Laura & Harry’s romance alive

• What did their first date smell like?

• Harry smelled like… a construction worker!?

• The secret to their 30+ years of marriage

• Putting home fragrance on the map

• The journey from Wall Street to fragrance

• What it was like to buy a scented candle

• A mishap while pitching to Neiman Marcus

• Bamboo, the #1 bestseller for 32 years

• How Harry’s nose gets him into trouble

• “Our home is a testing lab”

• How they scent their home

• Scenting the living room

• Scenting the dining room

• After dinner, it’s time for this kind of scent

• The worst thing a guest can do

• Scenting the bedroom

• Reacting to family photos & videos

• An adorable mother/daughter moment

• A 19th century “campaign” bed

• A family photo by Douglas Friedman

• Their son David’s chicken farm

To watch the video version on YouTube, go to https://podcast.scentbird.com/episode/39.

Back in the day, shopping for a scented candle would take you to a dusty shelf in the back of the lingerie department. In came Laura and Harry. When they founded Slatkin & Co in 1992, the couple put home fragrance on the map, creating the category and infusing it with a sense of luxury and refinement. Their first candle, Bamboo, became an instant fan-favorite and remains their #1 bestseller after more than three decades.

In 2008, Laura launched NEST New York, collaborating with master perfumers to create a collection that spans home and fine fragrance. Harry continues to run Slatkin & Co, which includes Homeworx and four other brands.

Hosted by Scentbird’s Brittney Jackson Moseley, this episode is split into two parts:

In Part 1, Laura and Harry open up about the highs and lows of building businesses together, reveal that they didn’t like each other at first, and share the secret to a long and happy marriage. They bring us into their enchanting lifestyle, give us an intimate tour of their home, which doubles as a fragrance testing lab, and share their tips for scenting different rooms to create a sensory paradise for family and friends.

In Part 2, Laura shares an inside look at the NEST New York collection, starting with the 18th-century English artist who inspired the brand’s iconic botanical paintings. She’ll touch on the viral Madagascar Vanilla perfume oil, the crowd-pleaser Grapefruit candle, and the stunning new Lychee Rose fine fragrance. Hear her reaction to a surprising Andy Cohen moment and learn how she recommends layering with perfume oils.

Part 2 Highlights:

• Inspiration from 18th-century botanical paintings

• The Sephora meeting that changed everything

• Perfume oils, a new way to wear fragrance

• Why fine fragrance took off during Covid

• Bamboo, the #1 bestseller for 32 years

• Naming fragrances in a different way

• Grapefruit and the “recipe” for a great cocktail party

• The secret behind NEST New York candles

• Converting to sustainable packaging

• Scenting 5th Avenue with the iconic Holiday scent

• A surprising Andy Cohen moment

• Lychee Rose, a stunning new rose fragrance

• Madagascar Vanilla, the perfume oil that went viral

• The best way to wear perfume oil

• Seville Orange, with hand-picked oranges

• How to layer scents

• What’s next for NEST New York

To watch the video version on YouTube, go to https://podcast.scentbird.com/episode/39.

From the early 2000s to today, celebrity fragrances have played a major role in pop culture, capturing the essence of our favorite stars in a bottle. Whether it's the nostalgia of a classic or the excitement of a new release, these scents have become legendary in their own right.

Kicking off our bonus “Having a Moment” series, where we bring you the latest fragrance trends, TikTok sensation @paulreactss returns with Scentbird’s Marianne Mychaskiw. They reminisce about the most iconic celebrity fragrances of our time, from Paris Hilton to Ariana Grande, and react to Beyoncé’s new release, Cé Noir.

Highlights:
• Heiress by Paris Hilton
• Rosé Rush by Paris Hilton
• Curious by Britney Spears
• Ari by Ariana Grande
• Cloud by Ariana Grande
• Moonlight by Ariana Grande
• Kim Kardashian by Kim Kardashian
• Nude Soleil by KKW Fragrance
• Cé Noir by Beyoncé
• Pulse by Beyoncé
• Heat by Beyoncé
• Fame Monster by Lady Gaga
• Paul: “Fragrance has given me a confidence I didn’t have”

Soak in all of our audio and video content at https://podcast.scentbird.com.

“What’s your personal forest?” is the question Fabrice asks perfumers to kickstart the creation of a new fragrance. After building EB Florals devoted to the world of flowers, he launched Scents of Wood in 2020 as a love letter to trees. What he did next was a first in the industry: aging fragrances in wooden barrels, which brings out the notes and results in truly remarkable vintage scents.

In this episode, Fabrice sits down with Mariya Nurislamova, Scentbird’s co-founder and CEO. They explore the various woods featured in the collection, offer a practical well-being guide to forest bathing, and introduce two new scents they co-created based on neuroscience research: Calm in Cedar and Strength in Santal.

Highlights:
• Intro: L'Oréal and EB Florals

• Why woods?

• The Scents of Wood origin story

• The HR Manager who changed Fabrice’s life

• Early 2000s celebrity fragrance craze

• An “aha! moment”: aging fragrances in wooden barrels

• Using 100% of the fragrance

• Truly vintage scents

• The bottles: the “heart” of the forest?

• 3 different brand names

• The history of forest bathing

• How to practice forest bathing

• A unique way to brief perfumers

• “What’s your personal forest?”

• Scent Spotlight: Sandalwood in Oak, Cypress in Oak, and Orange in Chestnut

• The fragrance inspired by humans’ early scent exploration

• The fragrance a famous perfumer created for himself

• Fragrances Fabrice has been wearing lately

• Scent Connection, Woods Edition

• Are certain woods easier to work with?

• Introducing “neuroscents” from Scentbird x Scents of Wood

• Creating beauty in the world

Featured Fragrances:
Sandalwood in Oak

Orange in Chestnut

Plum in Cognac

Cypress in Oak
Scentbird x Scents of Wood Scents {New!}

Soak in all of our audio and video content at https://podcast.scentbird.com.

What did Los Angeles’ grunge era smell like? Rosie Jane Johnston remembers well. After moving to the city from Sydney in the 1990s, she built a career as a celebrity makeup artist and created Leila Lou as her “calling card.” Little did she know this scent would lead her to launch By Rosie Jane in 2010 as the first clean fragrance brand. Bringing a casual, down-to-earth approach, she wants it to feel like wearing your “favorite jeans and white tee.”

In this episode, Rosie sits down with Marianne Mychaskiw, who runs communications at Scentbird. She debunks common myths about clean fragrance, reveals what makes her scents feel like a “second skin,” and tells the story behind her latest piña colada-scented fragrance.

Highlights:
• Rosie, the queen of clean fragrance

• Leila Lou, the “gateway drug”

• Fragrance as Rosie’s “calling card” as a makeup artist

• Timeless fragrances

• Making fragrance more casual

• Leila Lou: pear, jasmine, fresh cut grass

• Rosie’s definition of “clean”

• What did LA smell like in the ‘90s?

• What did growing up in Sydney smell like?

• Cigarettes, gasoline, and the LA grunge scene

• Life has a way of surprising you

• Dulce, inspired by the ‘90s: vanilla, woods, musk

• What makes Rosie’s fragrances feel like “second skin”

• Applying fragrance and perfume oils

• Rosie, a true skin scent: musk, sweet rose

• A look into Rosie’s creative process

• Behind the scenes of By Rosie Jane’s HQ

• How to smell like a piña colada? Missy, the new release

• The hardest fragrance to create

• Debunking 4 common clean fragrance myths

• Scent Connection: iconic women and what they smell like

• Make-A-Wish: collaborating with a very special young perfumer

• Using beauty and scent for good

Featured Fragrances:

Leila Lou By Rosie Jane

Rosie By Rosie Jane

Dulce By Rosie Jane

Missy By Rosie Jane

Soak in all of our audio and video content at https://podcast.scentbird.com.

Nicole Miller is one of the most legendary names in fashion. She started out in the early ‘80s with runway shows that became the talk of the town, showcasing the biggest supermodels of the time: Naomi Campbell, Linda Evangelista, and Tyra Banks. Nicole’s designs don’t just walk the runways — they’re worn by the likes of Beyoncé, Angelina Jolie, and Cyndi Lauper, each piece telling its own story of elegance with a hint of rebellion. Alluring and distinctly memorable, her fragrances have carried on this sensibility for many years, and she has just released a new collection: a 4-piece set that is the perfect accessory for every moment.

In this episode, Nicole sits down with Marianne Mychaskiw, who runs communications at Scentbird. She talks about meeting Elizabeth Taylor, designing Barbie dolls in the '90s, and what makes “French girl beauty” special.
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Highlights:

• Nicole’s impact in fashion
• 70s fragrances from Cacharel & Bonne Bell
• The only scent Nicole’s Parisian mother wore
• Developing the Nicole Miller signature look
• “I make clothes with an engineer’s mind”
• American vs. French culture
• The first fashion show: Naomi Campbell & Linda Evangelista
• Dressing Cyndi Lauper for her world tour
• Designing Barbie dolls
• The “French girl” beauty vibe
• Nicole’s iconic first vanilla fragrance
• A men’s fragrance: lemon & leather
• Nicole’s new 4-piece set
• Lueur de la Ville
• Sirène
• Nectar de Pêche
• Mystique
• The ombré bottles
• How Nicole wears fragrance
• Fragrance now vs. then
• Nicole’s classic floral fragrance
• Frenzy, a fruity scent with a Celtic knot bottle
• “You want them to ask, ‘what are you wearing?’”
• Meeting Elizabeth Taylor
• Dressing Angelina Jolie, Joss Stone, & Beyoncé
• Using fragrance to claim your power

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Featured Fragrances:

Nicole Miller on Scentbird

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Soak in all of our audio and video content at https://podcast.scentbird.com.

To try new fragrances, it was common to make a trip to a department store perfume counter. In came Scentbird. In 2014, Mariya and her co-founders built a scent recommendation platform. Soon people started asking to sample the fragrances, and almost five iterations later, the idea came to be: a 30-day supply of a fragrance of your choice. Today Scentbird offers 800+ fragrances to 700,000+ monthly subscribers in the U.S. and Canada. “We’re just getting started,” says Mariya, reflecting on the extraordinary growth and eying expansion to Europe.

In this episode, Mariya sits down with guest host Jenny B. Fine, Executive Editor of Beauty at WWD and Beauty Inc. They take a trip down memory lane, revisiting pivotal moments on Scentbird’s 10-year journey. Mariya opens up about her early roots, shares her favorite fragrances of the moment, and reacts to stories from the community.
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Highlights:
• An intro from Jenny
• Scentbird’s 10th Anniversary Party
• The world of Scentbird today
• Rethinking traditional perfume counters
• 2014: The origin story
• Fundraising and early pitches
• Noir de Noir by Tom Ford
• $2M goal, $6.5M delivered
• Left vs. right brain
• Creating her first fragrance
• Does Mariya think of herself as a rebel?
• 2022: The rebrand, “that’s when true Scentbird was born”
• Acquiring Drift
• Red Moscow by The New Dawn
• “How accessible was fragrance as you were growing up?”
• Turning a love of fragrance into a career path
• “I want to fail at the thing that I loved”
• What the team looks for in a brand
• Scent Connection: Day to Night Edition
• What’s your favorite fragrance in the morning?
• What do you love to wear on your birthday?
• Do you have a go-to fragrance for a pitch meeting?
• What do you wear on a long flight?
• What’s a good scent for a first meeting with the King of England?
• A special treat: Mariya reacts to community stories and questions
• The smell of fresh-cut grass
• If you could be the CEO of any company, which one would it be?
• Hello from Scentbird’s first employee
• The perfect person to work at Scentbird
• Where the name “Scentbird” comes from
• What the next chapter looks like for Scentbird

Soak in all of our audio and video content at https://podcast.scentbird.com.

In celebration of Scentbird’s 10th anniversary, we bring together a group of forward-thinking fragrance founders for our first Scent World Live.

This bonus episode is split into two parts hosted in New York City by Brittney Jackson Moseley, who runs integrated marketing at Scentbird.

In Part 2, we feature Ingrid Nilsen (The New Savant), Bernardo Möller (House of Bō), Ulrich Lang (Ulrich Lang), and Lev Glazman (The Maker). 

They bring us into their world, play a game we call Perfume Pictionary, and answer questions from the audience.

Highlights:

• A brief intro from Brittney and the founders

• A candle that smells like steamed rice

• A scent that pays homage to Bernardo’s father

• Capturing the smell of a warm hug

• The story behind Fresh’s Cannabis Santal, inspired by sensual intimacy

• The smell of sparkling soda

• Joy and the smell of overripe peach

• House of Bō’s first gourmand

• Pairing tuberose with peach

• Perfume Pictionary: Can the founders create a story for random fragrances?

• The fragrance to pair with a great cocktail

• Ingrid takes us on a spontaneous, deeply immersive scent story

• Spray this fragrance by a crackling fireplace

• Fragrances they’d pack to bring on vacation

• The founders’ favorite places to create new fragrances

Soak in all of our audio and video content at ⁠https://podcast.scentbird.com⁠.

In celebration of Scentbird’s 10th anniversary, we bring together a group of forward-thinking fragrance founders for our first Scent World Live.

This bonus episode is split into two parts hosted in New York City by Brittney Jackson Moseley, who runs integrated marketing at Scentbird.

In Part 1, we feature David Moltz (D.S. & Durga), Vicken Arslanian (Commodity), Malaika Jones (Brown Girl Jane) and Fabrice Croisé (Scents of Wood).

They bring us into their world, play a game we call Scented Secrets, and answer questions from the audience.

Highlights:

• Opening words from Scentbird’s Chief Marketing Officer, Elena Lécué

• A brief intro from Brittney and the founders

• Creating a scent that smells like the inside of a star

• Nature and well-being rituals

• Layering to evoke different moods or emotions

• Vicken bought Commodity… without ever smelling any of the fragrances?

• Scented Secrets: Can the founders guess each other’s taboo inspirations?

• Inspiration from soca music

• Inspiration from skunk and elk!?

• The smell of welding metal

• The smell of a trashy NYC nightclub

• A preview of upcoming launches

• D.S. & Durga: Let’s Dive, diving into the deep ocean with whales

• Brown Girl Jane: Carnivale, launching March 21st

• Neuroscents from Scents of Wood: Calm in Cedar & Strength in Santal

• Change the founders want to see in the fragrance industry

Soak in all of our audio and video content at https://podcast.scentbird.com.

What do men's and women's top fragrances have in common? It comes down to 13 notes that are perfectly gender-fluid. This was one of the "a-ha!" moments for Scentbird while developing its very first fragrance line: Confessions of a Rebel, which launched in 2018. The team set out to push against outdated archetypes and invite raw, unfiltered self-expression that goes beyond the binary. One of the creative forces behind the brand is Jeniece Trizzino, VP of Innovation & Physical Product.

In this episode, Jeniece sits down with Brittney Jackson Moseley, who runs integrated marketing at Scentbird. She talks about what it was like to shape the brand hand in hand with customers, how Get a Room became an instant bestseller, and why she believes fragrance is the final frontier for beauty to catch up with modern society. We also step into a "Confessional Booth" where real people share their most intimate confessions involving ice cream, a bodybuilder, and even an exotic dancer.

Highlights:
• The story behind Confessions of a Rebel
• One of the biggest disconnects in the fragrance industry
• What do men’s and women’s top fragrances have in common?
• An “a-ha!” moment: 13 perfectly gender-fluid notes
• A big surprise when launching Get a Room & About Last Night
• Getting the fragrance names just right
• Testing the fragrances with 2,000 “tastemaker” customers
• Letting customers inform decisions, from naming to final fragrances
• Get a Room, the fragrance with “swagger”
• F*ck Mondays, with one of the best fragrance note pairings ever
• Bite Me, because strawberries are sexy
• The evolution of gender in fragrance
• Why fragrance is the “final frontier” for beauty
• How Dove and Fenty changed the game
• Why fragrance marketing often doesn’t make sense
• The Confessional Booth, where real people share their deepest confessions
• Afraid to waste perfume?
• What’s the deal with cologne?
• Rubbing wrists when applying fragrance?
• Daydreaming about… going to the hospital?
• Booking an exotic male dancer for years?
• A revelation from a bodybuilder?
• Mom gaslights son about… chocolate?
• Lying about “fat-free” ice cream?
• The biggest thing Jeniece has learned from building Confessions of a Rebel

Featured Fragrances:
Get A Room by Confessions of a Rebel

F*ck Mondays by Confessions of a Rebel

Bite Me by Confessions of a Rebel

Share your confession at https://confessionsofarebel.com/pages/confessional-booth.

Soak in all of our audio and video content at https://podcast.scentbird.com.

With 1.4 million followers, Paul Fino (@paulreactss) is one of the best-known content creators on #PerfumeTok. He has a keen eye for finding hidden gems and helping his audience discover affordable scents that don’t compromise on quality. In 2023, he fulfilled one of his lifelong dreams: creating his own fragrance, Miss Girl, in partnership with Oakcha.

In this episode, Paul sits down with Marianne Mychaskiw, who runs communications at Scentbird. He talks about Nicki Minaj sparking his love for perfume, building a collection of 600+ fragrances on a budget, and layering as a door to a new dimension. Together he and Marianne explore 18 affordable fragrances including classic, artisan, and even viral KFC and Winnie the Pooh scents.

Highlights:
• Highlights from Paul’s TikTok

• Fragrances don’t have to break the bank

• Miss Girl, Paul’s fragrance in partnership with Oakcha

• Champagne Toast by Bath & Body Works

• An unexpected Hawaii-inspired pick

• Vacation by Vacation

• Florist by Ellis Brooklyn

• How layering gives you a new dimension in fragrance

• Nostalgia by Ourside

• Why Discovery Kits are worth it

• Scent is like art

• Dulce by By Rosie Jane

• How Paul built a fragrance collection on a budget

• Budget perfume hacks: resale & bottle swaps

• Pink Friday by Nicki Minaj, the first fragrance Paul ever bought

• Pink Friday 2, a businesswoman on her way to a multimillion-dollar deal

• Cé Noir by Beyoncé: is it worth the high price?

• Honeypot by Winnie the Pooh

• Eau D’uardo by KFC: will you smell like fried chicken?

• Bitch, Please by Confessions of a Rebel

• Cherry Punk by Room 1015

• Malayan Tiger by Sanctuary

• Lucia by Tocca

• Paul reacts to his old viral videos

• Video Reaction: A trip to Bath & Body Works

• Video Reaction: On Jimmy Kimmel with Miley Cyrus

• Video Reaction: Massive deals at T.J.Maxx

• Paul reflects on his journey

Soak in all of our audio and video content at https://podcast.scentbird.com.

Chriselle started as an OG fashion influencer. In 2021, she took over Phlur during a divorce and used fragrance to create what some call her “breakup album.” The result? A collection that’s as personal as it gets, capturing a whirlwind of emotions as she embarked on a new life chapter.

In this episode, Chriselle sits down with Marianne Mychaskiw, who runs communications at Scentbird. We explore the power of scent in tough times, why skin musks are here to stay, and the story behind her viral fragrance, Missing Person, which drew a waitlist of 200,000 before it even dropped.

Highlights:
• An intro from Marianne

• How Chriselle pairs her outfits with scent

• “I understood the power of fragrance”

• A glimpse into Chriselle’s YouTube channel

• The vulnerability behind Missing Person

• TikTok’s reaction to Missing Person

• It smells like skin (and that’s the point)

• The fragrance to wear… at the gym?

• Father Figure, Phlur’s first green fragrance

• Embracing the masculine and the feminine

• What makes Phlur so relatable

• Chriselle’s favorite campaign

• Not Your Baby, inspired by Michelle Pfeiffer in “Scarface”

• “I don’t want a man in my life but I still want to feel sexy”

• She’s sweet but she’s sassy

• Mood Ring, a happy floral scent

• A nod to 90s fun times

• Phlur’s early pioneering in clean fragrance

• Building Phlur for a new generation

• Beyond Scent: Scent + Style Q&A

• Why skin musks are here to stay

• Chriselle’s least favorite fragrance note

• Fragrances Chriselle and Marianne would leave behind

• What Chriselle wears on a regular day vs. Fashion Week

• Chriselle’s favorite fragrances (outside of Phlur)

• How to find your sense of style

• “In my 40s and afraid to show up as myself”

• Scent Connection: Moods Edition

• Raising daughters who are emotionally aware

Featured Fragrances:
Missing Person by Phlur

Father Figure by Phlur

Not Your Baby by Phlur

Mood Ring by Phlur

Bonus Content:
Bonus clips available at https://youtube.com/scentbird:
Chriselle's favorite body mists and Phlur's newest Launch, Strawberry Letter

Soak in all of our audio and video content at https://podcast.scentbird.com.

Carina created her first fragrance at 13 and launched her brand, DedCool, at 21. The first 1,000 bottles sold out instantly and before long, it was featured on the shelves of major retailers like Barneys and Sephora. DedCool’s scents challenge traditional norms, with a genderless, vegan, and non-toxic line that includes hits like Xtra Milk and Red Dakota.

In this episode, Carina sits down with Heather Hyatt, who runs social media at Scentbird. She takes us behind the scenes of DedCool, reveals the “secret sauce” found in all their fragrances, and explores how the brand is a reflection of her coming-of-age story.

Highlights:
• A quick intro from Heather
• Why Carina wasn’t allowed to experience traditional fragrance
• Growing up as the daughter of a formulator
• “I was stuck wearing essential oils”
• Exploring nature and the power of plants
• Feeling not quite a “girly girl” or “tom boy”
• Is DedCool in the women’s or men’s department?
• A Quick Guide to Carina’s Favorite Essential Oils
• Carina didn’t love citrus… until she experienced this note
• Collabs: Starface and Ouai
• Starting DedCool at age 21
• Scent Spotlight: Xtra Milk, Madonna Lilly, Red Dakota, and Fragrance 01 “Taunt”
• The “secret sauce” found in all DedCool fragrances
• The first 1,000 bottles that sold out instantly
• The scent to try when you’re not sure what to wear
• True or false: DedCool uses water in fragrances
• The fragrance that went viral on TikTok
• The first fragrance Carina ever made
• A fresh take on vanilla
• Wearing fragrance to sleep?
• Scent Connection: Coming of Age Edition
• Creating a fragrance as a 13-year-old
• The first Instagram “vibes” page
• When Nasty Gal reached out
• Why Carina connected so deeply with fragrance

Featured Fragrances:
Xtra Milk by DedCool

Red Dakota by DedCool

Madonna Lilly by DedCool

Fragrance 01 “Taunt” by DedCool

Soak in all of our audio and video content at https://podcast.scentbird.com.

Alaska, a standout star from RuPaul’s Drag Race, made waves in the episode “Scent of a Woman.” There, she won the fragrance commercial challenge with her vision for Red For Filth. Fast forward over a decade, and she has just launched it as an actual fragrance that’s 100% vegan and “unisexual non-binary.” It’s edgy and perfect for a night out, mixing lilac and leather with a twist of something controversial.

In this episode, Alaska sits down with Marianne Mychaskiw, who runs communications at Scentbird. She talks about developing her fragrance, reacts to iconic '90s scents, and explores how the art of drag influences beauty and culture.

Highlights:
• Alaska’s signature scent (hint: it’s not a fragrance)
• Favorite fragrances growing up
• How Red For Filth was born on Drag Race
• The controversial note
• The Alaska symbol
• Unisexual and non-binary
• Tap or no tap when applying fragrance?
• The smell that Alaska hates, hates, hates
• What does RuPaul smell like?
• The drag star who “bathes” in Alien by Mugler
• Smelling old perfumes at her grandma’s house
• Wearing candy with Jessica Simpson
• What it means to be a legend
• Alaska’s first drag show
• The scariest Drag Race challenge
• Is Alaska an extraterrestrial being?
• From introverted to superstar
• Why this San Francisco LGBTQIA+ bar is so important
• Beauty trends that started with drag
• Popular language that started with drag
• “‘Reading’ is the real art form of insults”
• Scent Connection: Iconic ‘90s Scents Edition
• Alaska reacts to classic (and some modern) scents
• “This fragrance is my jam!”
• “Smells like chocolate-drizzled strawberries in a hotel suite”
• Alaska is not a fan of this one
• A note of… freesia?
• Reflecting on the impact of her work

Featured Fragrance:
Red For Filth by Alaska Thunderf–k

Soak in all of our audio and video content at https://podcast.scentbird.com.

When Frederic Malle launched Editions de Parfums in 2000, he did something no other brand had done: credit perfumers on each bottle. Seeing perfumers as true artists, he gave them free rein to express their ideas in bold, new ways without feeling constrained by briefs, budgets, or deadlines. This approach has attracted some of the greatest perfumers in the world and led to iconic fragrances like Musc Ravageur, Carnal Flower, and Portrait of a Lady.

In this episode, Frederic sits down with guest host Jenny B. Fine, Executive Editor of Beauty at WWD and Beauty Inc. He brings us into his creative mind and how he thinks about the art and craftsmanship of perfumery. He shares recommendations for classic scents and tells the story behind his most famous perfumes, including one inspired by Louis XV’s mouthwash and another that took 690 iterations to complete.

Highlights:
• An intro to Jenny, today’s guest host
• The idea for Editions de Parfums
• Bringing perfumers out of the shadows
• What does it mean to give perfumers complete freedom?
• 690 tries to get a perfume right
• How do you know when a fragrance is finished?
• The story behind Carnal Flower by Dominique Ropion
• “When you smell this, it’s like a rocket”
• The ingredient that creates milky notes
• “Perfume has to be part of today’s life”
• Are the rules of perfumery changing?
• “You have to master the technique to be able to push it around”
• Scent Spotlight: Musc Ravageur and Portrait of a Lady
• The story behind Musc Ravageur by Maurice Roucel
• “I thought the perfume needed a bit of foreplay”
• Opening the first boutique and offering personalized service
• The first person Frederic ever sold a perfume to
• Why Frederic wanted neutral bottle designs
• The story behind Portrait of a Lady by Dominique Ropion
• You can still buy the mouthwash Louis XV used
• Turning this mouthwash into a men’s perfume, Geranium Pour Monsieur
• Frederic’s family history with perfumery
• The first fragrance Frederic bought for himself
• How you can hone your sense of smell
• Frederic breaks down the “genealogy” of Paloma Picasso
• Scent Connection: Art & Culture Edition
• The scent Frederic is never tired of
• Advice for people who want to follow in Frederic’s footsteps

Featured Fragrances:

Carnal Flower by Editions de Parfums Frederic Malle
Musc Ravageur by Editions de Parfums Frederic Malle
Portrait of a Lady by Editions de Parfums Frederic Malle

Soak in all of our audio and video content at https://podcast.scentbird.com.

Car fresheners came about in the early 1950s and since then, have looked (and smelled) pretty much the same. In 2016, Ryan Baylis and his co-founder, Christian Thrapp, set out to them a much-needed refresh. Handcrafted from wood, stone, or metal, Drift’s products are soaked in clean fragrance oils and attach to your car visor. They say they’re designed to blend in, with amazing scents that stand out.

In this episode, Ryan sits down with Mariya Nurislamova, Scentbird’s co-founder and CEO. They reflect on the highs and lows of building online fragrance businesses that reach hundreds of thousands of customers every month. Ryan takes us back to the moment he delivered what he calls “the world’s worst elevator pitch.” He shares advice on how to keep your car smelling great, how to combat nose blindness, and why atmospheric scenting can be a tool for personal branding.

Highlights:
• From a car with a funky smell to the idea for Drift

• The hike with Christian: “Got any good business ideas?”

• Creating the wood freshener prototype

• Do you know about nose blindness?

• How Scent of the Month works

• Where the Drift team draws inspiration from

• Stone, Drift’s newest product

• Metal, the freshener that totally blends in

• “The car is such a symbol of independence”

• Mariya on Scentbird’s acquisition of Drift

• Picking scents based on personal vs. market tastes

• “Wood manufacturing has been sustainable since the 20s”

• Christian cut how many wood fresheners by hand!?

• Scrappy entrepreneurial moments

• “Selling fragrances online is the definition of insanity”

• Mariya’s “aha! moment" with an early Scentbird customer

• Ryan reacts to common car scenting methods

• Don’t use this scent in your car

• What’s wrong with the “new car smell”?

• Layering scents… in your car?

• Recommendations for cannabis fragrances

• Scent Spotlight: Most Loved Drift Scents

• The scent that smells like Hemingway’s boat

• When you’re sick of winter, fire up this scent

• Floral scents in cars?

• Ryan reacts to nice & mean Drift customer reviews

• Mariya on the story behind Get A Room, by Confessions of a Rebel

• Creating Confessions of a Rebel as a gender-fluid brand

• Who would be Mariya’s celebrity crush?

• This Drift scent smells like… a cigar!?

• Dealing with negative reviews

• Scent Connection: Preferences Edition

• Ryan’s favorite scents + fragrance recommendations

• What’s the most dangerous smell you can think of?

• The next frontier for Drift

Featured Fragrances:
Wood, Stone, and Metal Car Fresheners by Drift

Soak in all of our audio and video content at https://podcast.scentbird.com.

Creed is one of the oldest perfume brands in the world. Founded in 1760 as a tailoring house, it has spanned seven generations of perfumers, making it a truly legendary name in fragrance. They first became known for creating bespoke scents for royals and dignitaries. Today, they carry on their legacy with handmade craftsmanship and rare ingredients that culminate into timeless fragrances like Aventus, Carmina, and Love in White.

In this episode, Luis sits down with Brittney Jackson Moseley, who runs integrated marketing at Scentbird. He goes deep into Creed’s history, shares an inside look at their artisanal process, and reveals the most expensive ingredient in fragrance.

Highlights:

• Luis’s day-to-day as Creed’s Brand Ambassador

• Creed’s 1760 founding: “We never started out as perfumers”

• Moving from London to Paris in 1854 and why it was a big deal for fashion

• The royal beginnings and earliest bespoke fragrances

• A quick visit to Creed’s flagship store in Paris

• Niche fragrance isn’t just about high price

• The art of millésime, from seed to bottle

• Why it can take 5+ years to make a Creed fragrance

• Manual craftsmanship and operating in two speeds: “slow” and “stop”

• Do you know the most expensive ingredient in fragrance?

• “Each ingredient brings a little bit of where they’re from”

• When is a fragrance ready?

• “Nature can be a little dirty”

• The inspiration for Carmina, Creed’s newest fragrance

• Why fragrance has no borders

• Scent Spotlight: Aventus, Aventus For Her, Love in White, and Millésime Impérial

• The name “Aventus” and how it became such a hit fragrance

• The surprising note in Aventus that went against the grain

• What makes a fragrance sexy?

• The touch on the Aventus bottle paying homage to Creed’s tailoring roots

• The peach note in Aventus For Her that makes it delicious

• Why Love in White is the perfect wedding fragrance

• The fragrance for palace life, with the world’s most expensive ingredient

• Scent Connection: Occasions Edition

• Life without fragrance is like living in a black-and-white movie

Featured Fragrances:

Carmina by Creed

Aventus by Creed

Aventus For Her by Creed

Love in White by Creed

Millésime Impérial by Creed

Soak in all of our audio and video content at https://podcast.scentbird.com.

Rachel rose to fame as Hollywood’s most influential stylist, known for creating the “boho rocker chic” look inspired by the 60s and 70s. Working with A-listers like Lindsay Lohan, Kate Hudson, and Jennifer Lawrence, she became synonymous with everyday glamour. She thinks fragrance is the finishing touch to any outfit and draws on different types of women to bring the Rachel Zoe collection to life.

In this episode, Rachel sits down with Heather Hyatt, who runs social media at Scentbird. She reveals her most memorable scents, answers questions about fashion and fragrance, and shares recommendations for holiday scenting and gifting.

Highlights:

• Rachel’s newest fragrances: Invincible & Wild

• What it’s like to create fragrances

• Memorable fragrances throughout life

• The first fragrance Rachel ever wore

• Rachel’s favorite fragrance from her collection

• What does it mean to be a Warrior woman?

• Styling for the Warrior woman

• The story behind the Rachel Zoe collection

• How Rachel likes to wear fragrance

• How to wear the collection day to day

• What the Empowered woman smells like

• Women’s greatest asset

• Being a mom of boys

• Beyond Scent: Q&A with Rachel on Fragrance, Style, & Fashion

• Why Rachel doesn’t layer fragrances

• Dos and don’ts for matching style to fragrance

• Choosing your scent before leaving the house

• Versatile wardrobe pieces every woman should own

• Scenting your home for the holidays

• Dos and don’ts for holiday gifting

• Scent Connection: Milestones Edition

• What Rachel’s first date with her now husband smelled like

Featured Fragrances:
Warrior by Rachel Zoe
Empowered by Rachel Zoe
Fearless by Rachel Zoe
Instinct by Rachel Zoe

Soak in all of our audio and video content at https://podcast.scentbird.com.

What does a simple skincare routine look like? At a time when skincare was becoming more and more complicated, Matthew and Andrew went a different direction: less, but better. They started Malin+Goetz in 2004 with just six essential products that worked for all skin types, tones, and genders. Today, fragrance is the brand’s fastest-growing category, with two collections that create a sense of balance: “the (un)florals” and “the vices.”

In this episode, Matthew and Andrew sit down with Brittney Jackson Moseley, who runs integrated marketing at Scentbird. They talk about the bridge between perfumery and apothecary, take us back to their first Chelsea store, and reveal how they’ve put a new twist on scents like tomato, rum, and cannabis.

Highlights:

• The core essence of Malin+Goetz

• What does a modern apothecary feel like?

• Skincare 20 years ago vs. now

• Why they never felt they had to jump on the “clean” trend

• Malin+Goetz’s very first day in business

• A trip back to the original Chelsea store

• What New York City’s Chelsea neighborhood felt like in the early 2000s

• Memorable smells: Paco Rabanne, roasted chicken, and makeup

• Expanding into fragrance, with a nudge from Michel Mane

• How do you put a modern spin on classic scents?

• Capturing the essence of tomatoes, from the plant to the fruit

• Matthew and Andrew’s 30-year+ partnership in business and life

• The expression of balance, a sense of yin and yang

• Turning strawberry, leather, and rose into scents

• What gender-neutral leather smells like

• Why rose is so common in apothecary

• Scent Spotlight: Vetiver, Strawberry, Cannabis, and Dark Rum

• Gender-neutral florals that celebrate more than just the flower

• Mexico, mojitos, and the creation of Dark Rum

• Amsterdam, cannabis, and why “it’s fun to be a little naughty”

• Scent Connection: Favorites Edition

• Matthew and Andrew guess each other’s favorite (and least favorite) smell

Featured Fragrances:
Vetiver by Malin+Goetz
Strawberry by Malin+Goetz
Cannabis by Malin+Goetz
Dark Rum by Malin+Goetz

Soak in all of our audio and video content at https://podcast.scentbird.com.

Trixie, the electrifying drag superstar, shatters boundaries and captivates audiences like no other. She won RuPaul’s Drag Race All Stars Season 3, and since then, has been on a meteoric rise to become a cultural icon. She worked with Integrity Toys to create the “Trixie” doll, was nominated for a Critics’ Choice Award for her “One Night Only” comedy special, and in 2019, debuted her cosmetics company, Trixie Cosmetics.

In this episode, she sits down with Heather Hyatt, who runs social media at Scentbird. She talks about her obsession for perfume, answers questions about scent, style, and self-expression, and challenges her nose to guess common fragrance ingredients.

Highlights:

• One of the most powerful drag queens in America

• If you’re not sure what to wear on Halloween, wear this

• Fragrances Trixie has been wearing lately

• What Trixie Motel smells like

• First fancy cologne

• Fragrance as an accessory for performance vs. everyday life

• The perfect scented housewarming gift

• Rocky Horror & way into drag

• Trixie’s (extensive) fragrance collection

• Trixie’s (perhaps even more extensive) Barbie collection

• Why the name “Trixie” is reclaiming power

• What RuPaul’s Drag Race was like behind the scenes

• Trixie’s rise to fame

• Designing Trixie’s Cosmetics packaging to look like toys

• Trixie’s life in 3 eras & what they smelled like

• Beyond Scent: Q&A with Trixie on Fragrance, Style, & Self-Expression

• Co-worker wears too much fragrance?

• Current partner wears ex’s perfume?

• Wearing fragrance as a man?

• Want to smell like a villain?

• Fragrance as character building?

• Breaking gender norms in your everyday style?

• Mystery Scents: Can Trixie challenge her nose to guess these fragrance ingredients?

• What’s next for Trixie

Soak in all of our audio and video content at https://podcast.scentbird.com.

Dita is the biggest name in burlesque since Gypsy Rose Lee. She is known for revitalizing the art form, mesmerizing sold-out theaters around the world with spectacles that evoke fantasy and freedom. Born Heather Sweet in Michigan, Dita posed on the cover of Playboy in the early 2000s and soon became fashion’s “it” girl. Her book, Your Beauty Mark, is a New York Times bestseller, and her latest fragrance, Scandalwood, is a collaboration with Heretic Parfum’s Douglas Little.

This episode is split into two parts hosted by Marianne Mychaskew, who runs communications at Scentbird.

In Part 1, we immerse ourselves in Dita’s enchanting world. She shares why she believes perfume is a tool for you to become whoever you want to be. She reveals her most memorable scents, the iconic mid-century women who inspired her, and how she developed her signature look.

Highlights:

• “There’s never been a time in my life when I haven’t used fragrance”

• Dita’s early love for elegance and femininity

• Dita’s most memorable scents growing up in the 80s

• Dita’s first bottle of expensive perfume, which became her signature scent for years

• Smell like your French boyfriend’s mother? “Get rid of the man or get rid of the perfume”

• How Dita wears (and layers) perfume

• Good girl perfumes vs. bad girl perfumes

• Dita’s own fragrances, including Erotique, a cult classic

• Going against the grain with celebrity fragrances

• Dita’s Playboy cover and rise to fame

• Reviving the garter belt and the power of red lip stick

• “You can become whoever you want to be”

• Developing the signature Dita Von Teese look

• Inspiration from Bettie Page and first bondage photoshoot

• Being made fun of for wearing vintage clothing

• Breakthrough career moments, including biggest burlesque tours ever

• Starring in Taylor Swift’s “Bejeweled” video

• Why Dita felt attracted to past vs. present beauty icons

• Scent Connection: Scandalous Edition

• The iconic women from the Golden Age of Cinema who inspired Dita

Featured Fragrance:
Scandalwood by Heretic Parfum

Soak in all of our audio and video content at https://podcast.scentbird.com.

In Part 2, we explore Dita’s collaboration with perfumer and Heretic Parfum founder, Douglas Little. Together, Douglas and Dita tell the story behind their latest fragrance, Scandalwood. They talk about their creative process, finding inspiration in vintage erotica, and why the social revolution of the 1920s made it such a rich period for perfumery.

Highlights:

• The story behind Dita and Douglas’ collaboration

• How the industry tends to approach celebrity fragrances

• The connection between Erotique and Scandalwood

• Why the 1920s was a fascinating time to make perfumes

• What is the fragrance of the 1920s Paris sex clubs?

• Why Douglas abandoned his 100%-naturals approach with this fragrance

• Dita’s direction: “add more champagne”

• How you know you’re finished with a fragrance

• Dita, Douglas, and a chance encounter in the elevator

Featured Fragrance:
⁠Scandalwood by Heretic Parfum⁠

Soak in all of our audio and video content at https://podcast.scentbird.com.

Mona introduced the world to Middle Eastern scent layering. She came into the limelight as the co-founder of Huda Beauty, and in 2018, founded Kayali, which translates to “my imagination” in Arabic. Propelled by the wildly popular fragrance Vanilla 28, the brand is known for its decadent, luxurious gourmands that demonstrate Mona’s belief that “perfume is pleasure.”

In this episode, she sits down with Marianne Mychaskiw, who runs communications at Scentbird. She recommends fragrances from her 4,000+ bottle personal library, shares tips like favorite layering combinations, and reveals her newest collection: Oudgasm, an invitation to lean into oud.

Highlights:
• Mona’s recent wedding and inspiration for The Wedding Collection
• The first fragrance Mona ever wore
• Mona’s 4,000+ bottle fragrance collection: can she beat the world record?
• Best-kept secrets: Mona’s favorite niche fragrance brands
• Mona, the Queen of Layering, shares her favorite scent combinations
• A recommendation for a Middle Eastern brand you may not know about
• Surprises from launching Kayali fragrances around the world
• Mona’s entrepreneurial journey, from PR to hair salon owner to founder
• Fragrance Tips & Tricks: how to apply, layer, and store your fragrances
• Fragrance Tips & Tricks: how to build your fragrance collection
• Fragrance Tips & Tricks: reading top, mid, and base notes
• Scent Spotlight: Vanilla 28, Yum Pistachio Gelato, Eden Juicy Apple, and the (new!) Oudgasm collection
• The perfect layer topper
• How many mods does it take to create the perfect Kayali fragrance?
• The scent inspired by Middle Eastern desserts
• Working with Olivier Cresp, Master Perfumer and father of modern gourmand fragrances
• Mona reveals the newest Kayali collection: Oudgasm, featuring 4 fragrances
• Take scentscaping to the next level, with perfumed oud wood chips known as “bakhoor”
• How to start experimenting with oud scents
• Why oud is referred to as “liquid gold” in the fragrance industry
• Scent Connection: Arabian Royalty Edition, with perfume layering ideas for various occasions
• Mona reflects on lessons learned building Kayali and shares why we need more women decision makers in the beauty industry
• Mona’s advice for women who dream of building a beauty brand

Featured Fragrances:
Vanilla 28 by Kayali‍
Yum Pistachio Gelato by Kayali
Eden Juicy Apple by Kayali
Oudgasm Collection by Kayali (New!)

Soak in all of our audio and video content at https://podcast.scentbird.com.

Can a fragrance do more than smell good? That’s the question behind “functional fragrances,” which are developed to elicit a certain emotion, mood, or cognitive state. Malaika and her team are pioneering this space, tapping into decades of neuroscience research to explore how scent can make you feel better. But they don’t stop there. They bring in an understanding of cultural nuances to create evocative scents that resonate across communities and foster rituals that fit into everyone’s daily life.

In this episode, Malaika sits down with Brittney Jackson Moseley, who runs integrated marketing at Scentbird. She talks about how she went from Wall Street trader to founder, how to deal with burnout and perfectionism, and scents inspired by places like Kenya and Brazil.

Highlights:
• Brittney on the need for wellness in today’s world
• Scent is our strongest sense
• Scents you can feel: Can scent help you sleep or fall in love?
• Using neuroscience to create scents that have wellness benefits
• The cultural nuances around scent preferences
• Daily wellness rituals don’t have to be complicated
• Why the fragrance industry is ripe for an injection of soul and wellness
• Malaika’s wake-up call during her time as a Wall Street bond trader
• The Brown Girl Jane founders and the inspiration to start the brand
• Dealing with burnout and the pressures of perfectionism
• The founding team’s vision for serving communities in a more inclusive way
• The big question: Who is Jane?
• Malaika’s mother, her influence, and why she was ahead of her time
• Fragrances Malaika gravitated towards as a teenager and young adult
• Scent Spotlight: The Wanderlust Collection: Casablanca, Bahia, Lamu
• Scent Spotlight: Dawn, Dusk, Dare, and scents for wellness benefits throughout the day
• The vanilla scent that gives you an energy boost
• The lychee scent that takes you to an intimate, confident, and sexy place
• Scent Connection: ‘90s Nostalgia Edition
• Rapid-fire impressions on nostalgic Victoria’s Secret, A&F, and Bath & Body Works fragrances
• The journey of getting closer to your true self

Featured Fragrances:
Casablanca by Brown Girl Jane
Bahia by Brown Girl Jane
Lamu by Brown Girl Jane
Dawn by Brown Girl Jane
Dusk by Brown Girl Jane
Dare by Brown Girl Jane
Wanderlust Trio by Brown Girl Jane

Jo has one of the most recognizable names in the perfume industry. Starting out with handmade scents from her kitchen, she grew Jo Malone London into a cult classic brand worn by royals. She sold the company to Estée Lauder in 1999, and after stepping away, found the inspiration to start a new venture, Jo Loves. It’s a rekindling of her deeply personal relationship with fragrance.

In this episode, Jo sits down with Mariya Nurislamova, Scentbird’s co-founder and CEO. She reflects on what makes her a successful entrepreneur, tells the story of the scent that changed her forever, and reveals a new creation that is revolutionizing how people apply fragrance.

Highlights:

• Jo’s story

• Jo’s extraordinary sense of smell: “I could smell if the dog was sick”

• Dyslexia, synesthesia, and fragrance as a superpower

• Seeing color for smell?

• The magician’s assistant and early entrepreneurial roots

• The promise Jo made to herself

• As a 16-year-old, a dramatic scene gets Jo fired from her job at a flower shop

• Full circle: the story of No. 42 Elizabeth Street

• Ready for fragrance tapas? Nothing to eat, only to smell

• Why brands need to create a “first kiss” moment

• Jo’s tips for scenting your home

• The scent that changed Jo forever

• How to seal the deal with a retail partner? Douse their Burberry coat in Pomelo

• Jo’s go-to fragrance notes

• Why life is not about succeeding or failing

• A fragrance paintbrush? A revolutionary new idea

• How Jo thinks about packaging and the story behind the red dot

• Scent Spotlight: Mango Thai Lime, White Rose & Lemon Leaves, and Number Forty-Two The Flower Shop

• What would the Union Jack smell like?

• Mariya tells Jo a quick story and Jo recreates it in 5 fragrance notes or less

• Don’t worry about the teacher who didn’t believe in you as a kid

Featured Fragrances:

⁠Pomelo by Jo Loves⁠

⁠Jo by Jo Loves⁠

⁠Mango Thai Lime by Jo Loves⁠

⁠White Rose & Lemon Leaves by Jo Loves⁠

⁠Number Forty-Two The Flower Shop by Jo Loves⁠

Soak in all of our audio and video content at https://podcast.scentbird.com.

David says that when he started out, he knew nothing about perfume, business, or the perfume business. From his Bushwick apartment, he began making fragrances for friends, and at one point, joined forces with his wife, Kavi Moltz, to bring D.S. & Durga to life. They brought together their backgrounds in music and architecture to create scents as immersive experiences, or what they refer to as “armchair travel.” 

In this episode, David sits down with Brittney Jackson Moseley, who runs integrated marketing at Scentbird. He talks about what it took to break into the industry, how he became a self-taught perfumer, and his exploration with fragrance ingredients, including the most expensive ingredient in the world.

Highlights:

• D.S. & the Hindu Goddess that inspired the name

• The conversation that started D.S. & Durga

• Remembering a smell… and then re-creating it

• The worst thing David has ever smelled

• Perfume and music as “invisible art forms”

• The smell of Rockaway Beach

• Perfume as armchair travel

• How many perfumers are there in the world?

• A look into how David creates scents

• The most expensive fragrance ingredient in the world

• Scent Spotlight: I Don’t Know What, Debaser, Pistachio

• A simple fragrance formula and an overview of fragrance structure

• The fragrance that’s 40% oil

• A very toxic ingredient and the most common ingredient

• Can you smell a rainbow?

• David’s signature scent with hints of Great Western cowboy music

• Finding the beauty in concrete

• Advice for starting a perfume brand

Featured Fragrances:
I Don’t Know What by D.S. & Durga

Debaser by D.S. & Durga

Pistachio by D.S. & Durga

Soak in all of our audio and video content at https://podcast.scentbird.com.

What would Endor, the moon in Star Wars, smell like? How about Central Perk, the coffee house in Friends? Questions like these start the creative process at Homesick, a home fragrance brand with a knack for capturing places and moments. Whether it’s your favorite series, college town, or even wedding celebration, they know how to evoke a memory that transports you there.

In this episode, Lauren sits down with Heather Hyatt, who runs social media at Scentbird. She tells the story behind their cult-classic Star Wars and Friends collections. She shares a method for crowdsourcing nostalgia, techniques for making candles last longer, and scent recommendations for popular zodiac signs.

Go to https://www.scentbird.com/horoscope for curated scent picks for your zodiac sign.

Highlights:

• Heather’s connection to Homesick during college
• The Homesick origin story: Florida, Georgia, and Texas
• Crowdsourcing ideas to make candles feel authentic
• The surprising finishing touch in the Chicago candle
• Doughnuts and coffee... in a candle? (The Dunkin’ collaboration)
• Lauren’s earliest scent memories: snow days and the smell of gasoline
• Why the Boston candle has a special meaning for Lauren
• Grapefruit, black pepper, and cinnamon
• Candle care: how to get the most out of your candles
• Music, moodboards, and candles are made at Homesick
• Deciding what to use for top, mid, and base notes
• Scenting bridal shops and weddings
• Scent Spotlight: Let’s Toast, Gone Hiking, New York City, Central Perk, and Star Wars
• How Let’s Toast helped Lauren manifest her own engagement
• The smell of concrete and department stores
• The smell of Central Perk, the coffee house in Friends
• What it was like to collaborate with Lucasfilm
• The smell of iconic Star Wars locations: Tatooine, Endor, and the Death Star
• A special treat: Heather does a Chewbacca impression
• Scent Connection, Zodiac Edition
• Scent notes for zodiac signs

Featured Candles:
Let’s Toast by Homesick

Gone Hiking by Homesick

New York City by Homesick

Friends Central Perk by Homesick

The Star Wars Collection by Homesick

Soak in all of our audio and video content at https://podcast.scentbird.com.

The root of the word “perfume," Ancient Egyptian perfume rituals, and the use of galbanum in the 13th century, with Sue Phillips, who carved her space in the industry as a "scentrepreneur.” It’s a term she coined to describe her work developing fragrances for luxury brands like Tiffany & Co., Lancome, and Burberry, and celebrities like Jamie Foxx and Katie Holmes.

In this “Summer School” special bonus episode, Sue sits down with Brittney Jackson Moseley, who runs integrated marketing at Scentbird. She shares the early history of perfume as a ritual, the story of bringing Tiffany’s first fragrance to life, and how men can break free old-time scent preferences.

Highlights:

• The root of the word “perfume”
• Ancient Egyptian perfume rituals
• The use of galbanum in the 13th century
• Why Grasse became fertile ground for perfumery
• How Sue’s love of fragrance began
• The accident that led to an “aha!” moment
• Ambient scenting and why it works
• The story behind Tiffany’s anniversary fragrance
• Working with perfumer Jacques Polge
• Finding a fragrance that suits you
• Understanding fragrance families
• Keeping a pulse on what’s new in fragrance
• Ever been invited to an immersive scent dinner?
• Training your nose and uncovering your scent preferences
• “Not all roses are the same”
• Scent Spotlight: Fresh, Floral, Woodsy, Spicy, and Fruity
• Men can love florals, too
• Why so many people love vanilla
• Sue’s book: “The Power of Perfume”

Soak in all of our audio and video content at https://podcast.scentbird.com.

Azzi is known as the perfumer for the world’s biggest celebrities. Her creations help Johnny Depp and Orlando Bloom get into character for movie roles and serve as personal fragrances for Kylie Minogue and Cindy Crawford. Her bespoke work starts at £15,000, but for the first time, she is making her scents more widely available with The Perfumer's Story, a limited-edition collection launching on Scentbird in October 2023.

In this episode, Azzi sits down with Mariya Nurislamova, Scentbird’s co-founder and CEO. She takes us behind the scenes of what it’s like to work with iconic stars to develop their scents. She talks about launching the Agent Provocateur fragrance back in the early 2000s, how she bottled the smell of rain on earth, and a tip to increase your pheromones.

Highlights:

• The celebrity that calls Azzi a “white witch”

• A behind-the-scenes look into bespoke perfumery for celebrities

• What Johnny Depp is like one on one

• The “stinky” fragrance that helped Helena Bonham Carter get into character

• The fragrance that helped Johnny Depp play a 200-year-old vampire in a Tim Burton movie

• The surprising scent for Helena Bonham Carter to play Miss Havisham in “Great Expectations”

• How Azzi approaches scent creation (hint: it’s not through fragrance families)

• The fragrance based on poisonous flowers

• Does Azzi have psychic powers?

• Why creating a bespoke perfume for Cindy Crawford was a challenge

• Blood, sweat, and fecal matter: the fragrance for Jude Law to play Henry VIII

• Early scent memories: England, India, and the smell of rain on earth

• The opposite of trendy: bringing the Agent Provocateur fragrance to life

• Azzi's all-time favorite scent notes (and combinations) 

• The intimate dinner at Kylie Minogue’s house

• The celebrity that motivated Azzi to start her own brand

• The story behind The Perfumer’s Story

• Bringing heritage and edginess to the brand’s design

• Why it’s hard to find a perfume that truly matches you

• Scent Spotlight: Sequoia Wood, Twisted Iris, and Amber Molecule

• “People stop me on the streets to ask what this scent is…”

• The packaging and why you’ll want to keep it forever

• The fragrance for fun-loving, bohemian, and eccentric people

• Azzi’s tips for wearing fragrance: spots, sweat, and pheromones

• How to smell like Kaia Jordan Gerber

• The scent Azzi used to wear for bedtime stories to her kids

• Scent Connection, All-Time Favorites Edition

• The scent that Benedict Cumberbatch loves: “it tells a thousand stories”

• What’s next for Azzi

Featured Fragrances:
Sequoia Wood

Twisted Iris

Amber Molecule

Old Books

Soak in all of our audio and video content at https://podcast.scentbird.com.

Along the sun-kissed shores of the Mediterranean, the Côte d'Azur exudes an irresistible aura of sensuality. This timeless stretch of coastal paradise, often referred to as the French Riviera, is where Veronique spent her childhood. Now she captures the richness of the region into scents that spark joy and remind us to add beauty to everyday life.

In this episode, Veronique sits down with Brittney Jackson Moseley, who runs integrated marketing at Scentbird. She opens up about what it took to start her own brand after a career at the helm of L'Oréal, Vera Wang, and Estée Lauder. We uncover the essence of her perfumes: a souvenir from Tunisia, a rose that can only be harvested for thirty days a year, and a sensation of pleasure through the G-spot.

Highlights:

• The love of life in the Mediterranean, from the markets to the cafes

• How to make any moment of life more joyful

• Overcoming the fear of becoming an entrepreneur

• “I was not growing any more as an individual”

• At L'Oréal, falling in love with fragrance as a career

• The night Veronique was offered the chance to train with perfumers

• Working on Acqua di Gio, which propelled Giorgio Armani into fragrance

• Building a brand that taps into emotional connection

• Why our sense of smell is so instinctive

• Luxury is not about being “rare” or “distant”

• The aura of Veronique Gabai fragrances

• Generosity in action: ethical sourcing and respecting nature

• Very few companies are 100% sustainable

• Growing up in Antibes, surrounded by beauty

• “My mother was an independent woman at a time when that was difficult”

• Parents were Jewish and had to hide during the war: hunger, fear, and flight

• Loving life and loving people

• Scent Spotlight: La Point G, Souvenirs de Tunisie, Noire de Mai, Sexy Garrigue, and Sur la Plage

• The scent that pays homage to women: curves, pleasure, and the G-spot

• Why women’s pleasure is not like what we see in the movies

• The orange blossom that connects Tunisia and France

• The rose centifolia that can only be harvested early mornings in May

• What a Mediterranean forest feels like

• The scent that captures the sensation of a day on the beach

• Scent Connection, Côte d'Azur Edition

• The smell of pleasure (and womanhood)

• Why you shouldn’t wear fragrance for others

Featured Fragrances:
La Point G by Veronique Gabai
Souvenirs de Tunisie by Veronique Gabai
Noire de Mai by Veronique Gabai
Sexy Garrigue by Veronique Gabai
Sur la Plage by Veronique Gabai

Soak in all of our audio and video content at https://podcast.scentbird.com.

As one of the first YouTube stars, Ingrid reached over 6 million followers and landed pioneering deals with Covergirl, Jo Malone London, and Fresh Beauty. In 2020, she joined forces with Erica, who had built a career in tech and media, to launch The New Savant. The brand pays homage to the untraditional, self-made journey in life.

In this episode, Ingrid and Erica sit down with Brittney Jackson Moseley, who runs integrated marketing at Scentbird. From a tea shop in Paris to a ping pong table in Indiana, they take us back how they started making candles. They talk about capturing uncommon notes like desert air and pignoli cookies, and tell the story of the high school fantasy that inspired one of their most popular candles.

Highlights:

• Ingrid’s untraditional path, from college dropout to founder

• The story behind the name “The New Savant”

• Giving voice to those who have had to find their own way

• Launching out of Ingrid’s kitchen and selling out in 7 minutes

• The tradition customers started on their own

• Essential workers and the most heartwarming customer notes

• A 4-letter word, fancy potatoes, and the most hilarious customer notes

• Making the first candle during a trip to Indiana

• “I feel like this could be my next job”

• Meeting at Lesbians Who Tech

• Erica’s journey becoming who she wanted to be

• What it felt like to wear CK One growing up

• Ingrid feeling “never enough” and the weight of expectations

• Why creativity (and the olfactive sense) made Ingrid feel like she belonged

• The joy of wearing Bath & Body Works Sweet Pea and Jo Malone Peony & Blush Suede

• What does it mean to be feminine in presentation without the male gaze?

• The darkness (and many edges) of BYREDO Sellier

• Highlights from Ingrid’s 10+ years as a YouTube creator

• Ingrid’s decision to come out publicly and why it was groundbreaking

• Scent Spotlight: Mixed Feelings, California Christmas, and Dreamgirl

• Notes of steamed white jasmine rice, the smell of home for Ingrid

• Dreamgirl as a revisionist history of Ingrid’s teenage years

• Scent Connection, Go-To Scents Edition

• How many different ways can an almond cookie smell?

• What candles made in honor of each other would smell like

Featured Fragrances:
Mixed Feelings by The New Savant

California Christmas by The New Savant

Dreamgirl by The New Savant

Soak in all of our audio and video content at https://podcast.scentbird.com.

Think of a place and time in history and imagine what it smelled like. This has been the source of inspiration for Carlos: tapping into scent to unlock the past. His work as a fragrance developer includes the signature scent for St. Regis Hotels & Resorts, the nostagia-infused Vacation sunscreens, and the first fine fragrance for J.Crew. With ARQUISTE, he channels his background in architecture and historic preservation to create time capsule experiences in collaboration with perfumers Rodrigo Flores-Roux and Yann Vasnier.

In this episode, Carlos sits down with Brittney Jackson Moseley, who runs integrated marketing at Scentbird. He talks about the magic of baby cologne and tells the story of how pachouli became the scent of outcasts. Together they explore destinations around the world through hundreds of years, from 16th century Japan to 17th century Mexico.

Highlights:
• Discovering architecture, from Mexico City and beyond

• What historic preservation and fragrance have in common

• Where wanderlust took Carlos around the world

• The magic of New York for perfumery

• Fragrance ingredients native to Mexico: tuberose, frangipani, marigold, acacia

• Grooming rituals and the first love for fragrance

• Scent as a time capsule

• Writing fragrance briefs as in-depth academic essays

• What it felt like to smell the first-ever modifications

• Why Americans are missing out on baby cologne

• How the best fragrances are made

• Scent Spotlight: Misfit, Nanban, and Sydney Rock Pool

• The fragrance Rodrigo Flores-Roux made for Carlos

• Why pachouli is a bit of an accident to our noses

• The fragrance ingredients that “barbarians” brought to Japan

• The summer scent that captures a day at the beach

• Scent Connection, Distant Worlds Edition

• What do these cities smell like? St. Petersburg, Paris, Acapulco, and Calabria

• Why beauty is tied to meaning

Featured Fragrances:

Misfit by ARQUISTE
Sydney Rock Pool by ARQUISTE
Nanban by ARQUISTE

Soak in all of our audio and video content at https://podcast.scentbird.com.

Lev and Alina are best known for building Fresh into a cult beauty brand now part of LVMH. For the past decade, they’ve been channeling their passion into a new endeavor: a boutique hotel that expands into a lifestyle brand. Nestled in the Hudson Valley, with its vibrant arts scene and the Catskill Mountains as a backdrop, The Maker opened in 2020 with 11 intimate rooms across 3 historic buildings, and its very own fragrance and candle collection. It’s all meticulously designed to spark your deepest sensuality.

In this episode, Lev and Alina sit down at The Maker Lounge with Benny Campa, who runs product design at Scentbird. They share why they believe everyone is a maker, what it takes to ignite that part of you, and the James Bond-inspired scent that might help.

Highlights:
• How a fragrance shopping trip with his mother changed Lev’s life

• The story behind The Maker Hotel in Hudson, NY

• Entering another world: a brief tour of The Maker Hotel

• The Italy trip that planted the seed for Lev and Alina’s vision

• Bohemian sensibility, color tones, furnishings, and various personal touches

• The converted horse carriage that became The Maker Lounge

• Why lighting is the jewelry of any room

• The fragrance Lev created for Alina 30+ years ago

• Crafting a feast for the senses through a fusion of art, design, and fragrance

• Why nothing but an olfactory sensation makes you feel like coming home

• Lev’s process for developing The Maker’s scent collection

• The rooms that celebrate makers: The Artist, The Architect, The Gardener, and The Writer

• An overview of The Maker scent collection

• Why you are the ultimate maker of a fragrance

• Scent Spotlight: Libertine, Stag, Naked, Fire, Spiritus, Gardener, and Artist

• The winner of the Fragrance Foundation’s Indie Fragrance of the Year Award

• What does love affair smell like?

• The antique that inspired The Maker’s fragrance bottles

• The scent that’s infused throughout The Maker’s public spaces

• Lev and Alina describe each other in terms of scents

Featured Fragrances:

Libertine by The Maker
Stag by The Maker
Naked by The Maker
Fire by The Maker

Featured Candles:

Spiritus by The Maker
Gardener by The Maker
Artist by The Maker

Soak in all of our audio and video content at https://podcast.scentbird.com.

Have you ever wondered how France became the center of the perfume world? It was thanks, in part, to Louis XV. During his reign in the 18th century, the French royal court was known for its lavish use of fragrances, giving rise to a revolution that shaped perfumery as we know it. The splendor and opulence of this era serve as the inspiration for Parfums de Marly. Yvan joined the fragrance house in its early days and worked closely with its founder, Julien Sprecher, to grow it into one of the bestselling niche brands in the world.

In this episode, Yvan sits down with Brittney Jackson Moseley, who runs integrated marketing at Scentbird. He takes us back to the time of Louis XV, tells the story of the iconic Delina collection, and reveals the fragrances that Jennifer Lopez, Rihanna, and other modern-day royals like to wear.

Highlights:

• The magical moment that started Yvan’s journey at Parfums de Marly
• Why the power of the invisible is even more important than the visible
• Using fragrance as an accessory to tap into your personality
• Traveling back to the 18th century, the birth of modern perfumery
• How Louis XV revolutionized perfumery
• Why Louis XV is known the “Adam and Eve” of the equestrian world
• The story behind the Parfums de Marly logo featuring two horses
• The fragrances that Jennifer Lopez and Rihanna wear
• Capturing old perfumery in a modern way: synthetics, naturals, and captive ingredients
• Why natural ingredients make the scent your own
• Scent Spotlight: Delina, Delina Exclusif, Delina La Rosée
• The scent for troublemakers
• Scent Spotlight: Pegasus, Layton, Haltane, Percival
• Introducing Valaya, Parfums de Marly’s latest fragrance
• Scent Connection: Perfumed Court Edition, featuring celebrity couples aka modern-day royals
• Scents for Beyoncé and Jay-Z, David and Victoria Beckham, Rihanna and A$AP Rocky, and Elton John and David Furnish
• A trip to Brittany, France, to Yvan’s earliest scent memory

Featured Fragrances:

Delina by Parfums de Marly
Delina Exclusif by Parfums de Marly
Delina La Rosée by Parfums de Marly
Pegasus by Parfums de Marly
Layton by Parfums de Marly
Haltane by Parfums de Marly
Percival by Parfums de Marly
Valaya by Parfums de Marly

Soak in all of our audio and video content at https://podcast.scentbird.com.

The story begins with a text message. While sitting at the beach, Vicken hears that Commodity has shut down and is looking for a new owner. It’s 2019, and by then, the company had made its mark on the industry as the first direct-to-consumer fragrance brand. Launching with a Kickstarter crowdfunding campaign in 2013, it more than doubled its goal, became Sephora’s rising star, and just as quickly as it grew, Commodity found its future hanging in the balance. Vicken decides to buy the brand, and with decades of experience as a fragrance distributor, turns it around.

In this episode, he sits down with Benny Campa, who runs product design at Scentbird. He explores how the art of perfumery can be more intuitive – an innovative idea inspired by skin scents – and why he doesn’t believe in what he calls the “Oprah effect.”

Highlights:

• Leading Europerfumes and representing 20+ artisanal brands as a distributor
• First becoming aware of Commodity (and why Vicken felt a bit envious)
• The text message, while at the beach, that leads Vicken to buy Commodity
• A look into the world of a fragrance distributor
• The first thing Vicken did after taking over the brand
• The tipping point for fragrance brands and what led to Commodity’s decline
• Losing $1.5M and failing with his first fragrance brand in the late 90s
• Why selling a fragrance feels like a Las Vegas experience
• What Vicken cared about the most when rebooting Commodity
• The story behind Scent Space, a first in the fragrance industry
• Rethinking traditional terms like “Eau de Toilette” or “Eau de Parfum”
• Giving consumers choice in their scent projection: Personal, Expressive, Bold
• How Commodity formulates different versions of each fragrance
• Scent Spotlight: Paper, Milk, and Book
• All Commodity fragrances combine two or more opposing notes
• The fragrance that smells like toasted marshmallows
• Scent Connection: Life Moments Edition
• Why Vicken believes in building slowly vs. quickly

Featured Fragrances:

Paper- Personal by Commodity
Paper+ Bold by Commodity
Milk- Personal by Commodity
Milk Expressive by Commodity
Milk+ Bold by Commodity
Book- Personal by Commodity
Book Expressive by Commodity
Book+ Bold by Commodity

Soak in all of our audio and video content at https://podcast.scentbird.com.

Since starting out in the early 90s, Frank has brought to life some of the most beloved fragrances of our time. Nowadays he’s best known as the creator of Le Labo’s Santal 33. His portfolio goes on to include collaborations with Dolce & Gabbana, Gucci, Hugo Boss, Jason Wu, and Ariana Grande. He’s been prolific in crafting scents that, in his own words, “evoke a profound emotional connection with the power to elicit pure, unadulterated happiness.”

In this episode, Frank sits down with Brittney Jackson Moseley, who runs integrated marketing at Scentbird. They explore three areas that are shaping the future of fragrance: sustainability, artificial intelligence, and gender. Frank shares what it takes to become a great perfumer and takes us back to where it all began, his uncle’s farm in Germany, and all the smells that surrounded him.

Highlights:

• The first time Frank felt like he was officially a perfumer
• Early scent memories at Frank’s family farm in Germany
• Frank’s first exposure to fragrance in Paris in the late 70s/early 80s
• Attending ISIPCA, a leading perfumery school in Versailles
• The intense training it takes to become a perfumer
• What it felt like to join an industry leader like Firmenich
• Inner Workings: How perfumers work, from idea to the bottle
• 90% of your fragrance creations never get to market
• An inside look into the fragrance development process
• After thousands of trials, how you know a fragrance is done
• Why the best fragrances contain some imperfections
• The role of fragrance in our lives, beyond seduction
• Scent Spotlight: Glossier You by Glossier, Red Wood by Nomenclature, Bois by Commodity
• Collaborating with Dora Baghriche and Emily Weiss to create Glossier You
• Using molecules and growing patchouli in a lab as the main ingredient for a fragrance
• Shaping the future of fragrance: sustainability, gender, and AI
• Harry Fremont’s view on AI in perfumery
• What Frank would say to his younger self about his journey as a perfumer

Featured Fragrances:

Glossier You by Glossier
Red Wood by Nomenclature
Bois by Commodity

Soak in all of our audio and video content at https://podcast.scentbird.com.

Michael went from being a pharmacist by trade to being a rocker by trade. He says the guitar was his salvation. For over a decade he toured the world with his psychedelic rock band, Rodeo Massacre, where he was a guitarist, composer, and producer. At a certain point he leaned into fragrance as a medium for olfactive counterculture, a bridge between chemistry and art.

In this episode, Michael sits down with Benny Campa, who runs product design at Scentbird. They reminisce about the 70s and 80s grunge and punk music scene. Michael reveals why he feels like the black sheep of the perfume industry and tells the story of a fragrance he perfected to smell just like a vintage guitar from his childhood.

Highlights:

• Rodeo Massacre, Michael’s biggest musical experience
• Minor Threat, Guns N’ Roses, and the turning point in Michael’s life
• Michael’s biggest fear: turning 40 without fully working as a musician
• The tie between music and fragrance
• Dressing like Slash to an interview for a pharmacist position
• What led Michael to start Room 1015
• The true meaning of being an artist
• Capturing the spirit of the 70s with scents of nostalgic freedom
• The most trashed hotel room in history
• A legendary Keith Richards moment
• Scent Connection: Punk Rock Edition
• What did CBGB, Sonic Youth, The Zombies, Run DMC, and Nirvana smell like?
• Scent Spotlight: Purple Mantra, Electric Wood, and Cherry Punk
• The scent of Transcendental Meditation (and the story of the Beatles’ retreat with Maharishi)
• The fragrance that smells like Michael’s vintage Gibson from his childhood
• Vivienne Westwood’s London SEX Boutique and the punk aesthetic
• Reinventing yourself: make room for several "lives" within one life

Featured Fragrances:

Purple Mantra by Room 1015
Electric Wood by Room 1015
Cherry Punk by Room 1015

Soak in all of our audio and video content at https://podcast.scentbird.com.

Fragrance can be a little daunting, so in celebration of National Fragrance Day, we’re enlisting the help of three of our favorite #PerfumeTok content creators. They share candid reactions to most-loved and niche fragrances. We cover Frequently Asked Questions like how to experiment with fragrances, how to train your nose, and what to wear on various occasions. As a special treat, we explore literature as a gateway into the olfactive world, and even how to smell like Oscar Wilde.

We've got lots more in store for you at our ⁠Fragrance Week Video Summit.⁠

Flowers have been used in fragrances since the ancient times, when plant-based ingredients like blooms, leaves, and resins were blended to create scented oils. Michelle thinks the time has come to give traditional florals the modern upgrade they deserve. She’s no stranger to innovation. Starting out in PR, she worked with the pioneering women who built the London fashion scene. She launched Tommy Hilfiger’s first-ever fragrance, helped lead MAC Cosmetics to become the biggest makeup brand in the world, and created beauty products that went on to become cult classics.

In this episode, Michelle sits down with Heather Hyatt, who runs social media at Scentbird. She tells the story of the inspiration behind her fragrances, including an iconic Van Gogh painting and a famous British garden, and shares her advice on how to embody more confidence in self-expression.

Highlights:

• The 80s and what fashion PR felt like in its early days
• Lynne Franks, Vivienne Westwood, Jean Paul Gaultier, and other pioneers
• Why there was an influx of women starting their businesses at the time
• Launching Tommy, Tommy Hilfiger’s first-ever fragrance
• Creating a cult following for Crème de la Mer
• The moment of inspiration for Floral Street
• How taking a year off nurtured the start of a new career chapter
• Sustainability: Turning coffee cups into 100% recyclable fragrance packaging
• Removing the word “sexy” from fragrance marketing
• Working with Michael Nash to design the packaging
• Floral Street in a nutshell
• Scent Spotlight: Wonderland Peony, Electric Rhubarb, Sunflower Pop, London Poppy, and Neon Rose
• The Van Gogh painting that inspired a fragrance
• Beyond Scent: Beauty, Self-Expression, and Career Advice
• The story Michelle would want to tell about her life a decade from now

Featured Fragrances:

Wonderland Peony by Floral Street
Electric Rhubarb by Floral Street
Sunflower Pop by Floral Street
London Poppy by Floral Street
Neon Rose by Floral Street

Soak in all of our audio and video content at https://podcast.scentbird.com.

One idea has ruled the fragrance industry for generations: women wear florals and men wear musks. When Matthew and his co-founder, David Kien, began making candles out of their kitchen, they took a different stance. They named the brand Boy Smells and packaged products in a pink box, giving rise to what they call “genderful” expression. It’s an invitation to embrace the gender spectrum and tap into your fullest power by calling on both the feminine and the masculine.

In this episode, Matthew sits down with Marianne Mychaskiw, who runs communications at Scentbird. He explores the history of gender-based marketing, collaborations with Grace Jones and Kacey Musgraves, and why Boy Smells is a love letter to his younger self.

Highlights:

• Matthew's relationship with scent growing up
• Embracing the fullness of your identity: “genderful” vs. genderless
• Calling on both the masculine and feminine
• Working for great fashion designers in London and New York
• Treating Boy Smells like a fashion vs. fragrance brand
• Starting Boy Smells with David Kien from their LA kitchen
• Why they called it Boy Smells and packaged products in a pink box
• The brand as a love letter to Matthew’s previous self
• Scent Spotlight: Cowboy Kush, Violet Ends, Grace, Slow Burn, & Hinoki Fantôme
• How the collaboration with Kacey Musgraves started in the DMs
• Why Grace Jones is the original gender disruptor
• Scent Connection, Beyond-the-Binary Edition
• What a David Bowie scent might smell like
• Alexander McQueen’s influence
• A brief history of gender-based marketing
• What Matthew would say to his 13-year-old self

Featured Fragrances:

Cowboy Kush by Boy Smells
Violet Ends by Boy Smells
‍

Featured Candles:

Grace by Boy Smells‍
Slow Burn by Boy Smells‍
Hinoki Fantôme by Boy Smells

Soak in all of our audio and video content at https://podcast.scentbird.com.

You may recognize Chris from his 25-year career as a model, where he appeared in over 60 campaigns for Ralph Lauren and became an iconic face for the luxury brand. It was on a spontaneous trip to Grasse, the French Riviera town known as the perfume capital of the world, that Chris struck a deal with a scent manufacturer to start his own line. Not long after, Chris Collins became the first Black-owned fragrance line to be sold at Bergdorf Goodman, Nordstrom, and Sephora.

In this episode, Chris sits down with Brittney Jackson Moseley, who runs integrated marketing at Scentbird. He tells the story of the cultural exchange between New York and Paris, takes us back to the artistry of the 1920s Harlem Renaissance, and reflects on what it means to live a bold, free life.

Highlights:

• Being discovered as a model and pivoting from a medical path
• What it was like to work as a Ralph Lauren model for 25+ years
• Obsession for Men and early scent moments
• How Chris found the freedom to be himself
• The first “yes” from a fragrance house in Grasse
• Take the first step, even if you don’t know how to start
• The connection between Paris and the 1920s Harlem Renaissance
• What does a Harlem speakeasy smell like?
• How a fragrance goes from an idea to the bottle
• Daring to explore (and overcome) taboos in self-expression
• Chris’ scent preferences day to day
• Scent Spotlight: Harlem Nights, Renaissance, & Danse Sauvage
• The story of Josephine Baker
• Scent Connection, First Moments
• Why Chris is making history
• The definition of a life well-lived

Featured Fragrances:
Harlem Nights by Chris Collins
Danse Sauvage by Chris Collins
Renaissance by Chris Collins

Soak in all of our audio and video content at https://podcast.scentbird.com.

Steph first came into the limelight as Kim Kardashian’s assistant and rose to become the Chief Operating Officer of Kardashian West Brands. She now serves as the Chief Impact Officer of Plus, a biodegradable body wash brand, and co-founded Future Earth, a climate education platform. In partnership with Snif, Steph has launched her own fragrance. It’s genderless, housed in 100% compostable packaging, and named Suganami as an homage to her Japanese last name.

In this episode, Steph sits down with Marianne Mychaskiw, who runs communications at Scentbird. She takes us back to early scent memories growing up in Ohio, why she has always been very specific about fragrance, and how she breaks norms in style and scent.

Highlights:

• Evolving from Kim Kardashian’s assistant to COO of Kardashian West Brands
• Meeting Karl Lagerfeld, a “pinch-me, is this real?” moment
• What it felt like to start a new career chapter
• Juniper Breeze and first scent explorations
• Growing up with a “charmed childhood” in Ohio
• Reflecting on her mother’s influence on self-expression
• Scent Spotlight: Suganami, Steph’s new fragrance in partnership with Snif
• Paying homage to her Japanese last name
• Scent likes, dislikes, and the best-smelling person Steph has ever met
• Breaking gender norms in style and scent
• How you can express yourself more authentically
• The change Steph would like to see through Future Earth
• Steps anyone can take to live a more sustainable life
• Scent Connection, Glam Occasions Edition
• Advice for those looking to embark on a similar career path

Featured Fragrance:
Suganami by Snif

Soak in all of our audio and video content at https://podcast.scentbird.com.

Douglas says that from a young age, he understood that a rebellious nature lived within him and was fighting for his voice. He’s not afraid to be polarizing and unapologetically himself. That’s the driving force behind Heretic. The brand is an expression of his intense love of nature and is on a mission to show the provocative side of naturals and the dirty side of clean.

In this episode, Douglas sits down with Heather Hyatt, who runs social media at Scentbird. He breaks down his process for handcrafting fragrances that elicit a visceral and often erotic reaction. He takes us back to the day he met Gwyneth Paltrow and the story behind the This Smells Like My Vagina Candle, one of the creations he’s best known for, in collaboration with Goop.

Highlights:

• Growing up in San Fernando Valley
• What it means to be a rebel
• Perfumery studies and journey into fragrance
• The lightning strike start of Heretic
• Advice for those looking to follow their own path
• Meeting Gwyneth Paltrow on a hot NYC summer day
• How the This Candle Smells Like My Vagina candle came about
• How fragrance can do more than just smell good
• The holistic power of aromatherapy ingredients
• Scent Spotlight: Dirty Grass, Dirty Vanilla, & Dirty Coconut
• Scent Connection, Off-the-Wall Edition
• Douglas's biggest aspiration

Featured Fragrances:
Dirty Glass by Heretic
Dirty Coconut by Heretic
Dirty Vanilla by Heretic

Featured Candle:
This Smells Like My Vagina by Heretic x Goop

Soak in all of our audio and video content at https://podcast.scentbird.com.