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Ep 272: Beatrice Heuser on Why Leaders Make Bad Decisions

39 min•6 februari 2026

Beatrice Heuser, Distinguished Professor at the Brussels School of Governance in the Free University of Brussels and author of Flawed Strategy: Why Smart Leaders Make Bad Decisions, joins the show to discuss decision-making and strategic thinking.

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Times

02:58 Economists and strategy

07:59 Acting rationally vs logically

15:00 Mirror imaging 

20:01 How should we study strategy?

27:17 Denial

32:18 Strategic intelligence failures

36:15 Hidden causes

38:57 Everyone does it


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