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Schwab Network

Ca$htag$: Starbucks (SBUX) ‘Struggling Quite a Bit’

10 min27 januari 2026

Likefolio’s Landon Swan shares consumer sentiment data on Starbucks (SBUX), which reports earnings tomorrow premarket. He discusses its attempts at an identity turnaround as it lags competitors like Dutch Bros. (BROS). “Starbucks is struggling quite a bit,” and investors have to ask what faith they have in leadership’s plan, he says.


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