CEO of ReturnPro on How Retail Returns Create Waste—and Why Re‑Commerce Could Be the Solution

The hidden cost of “buy and return” behavior is creating massive waste across retail supply chains, especially for electronics. Sender Shamiss, CEO of ReturnPro, explains why only a fraction of returns are resold, how data privacy and logistics limit ReCommerce, and why retailers like Walmart (WMT) face growing sustainability challenges. He also highlights the rapid growth of secondary markets, younger consumers’ push for transparency, and how specialized infrastructure is helping divert millions of pounds of goods from landfills.

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