Piper Sandler’s Teen Survey: NKE, ELF, AMZN

Korrine Wolfmeyer of Piper Sandler reviews its latest teen survey. She notes that spending was up year-over-year, with strength in beauty. “They’re staying fairly confident” about the economy, she adds. She argues that social media, particularly influencers, are key for beauty brands. E.L.F. Beauty (ELF) was the top cosmetics pick, with 35%, and does particularly well at that strategy.

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