CEOs Face a Tough Challenge in Navigating the ‘Culture Wars’

What is the impact of the ‘culture wars’ on American businesses? Professor Bertrand Guillotin at the Fox School of Business at Temple University explores this phenomenon using the case of Chick-fil-A, a fast-food giant caught in the crossfire of social issues. From its conservative Christian roots to recent attempts at inclusivity, he explores how CEO Andrew Cathy has so far navigated this complex landscape. Examining strategies other companies use to manage their stance in today's polarized climate, he highlights the challenges of balancing corporate values with social values.