Finding the Right Scrum Masters: The Journey of Sanofi’s Accelerator to a Product-Oriented Culture

In this Scrum.org Community Podcast episode, our host Dave West speaks with Bilal Alawiye, Agile Coach Lead at Sanofi’s Accelerator, and Stephen Sykes, co-founder of Scrum Match. Bilal shares how Sanofi’s Accelerator transformed its approach to Scrum Mastery. The discussion highlights challenges like mechanical Scrum and the evolving role of Scrum Masters in fostering a product-focused culture, making their contributions transparent, and addressing business complexities. They explore how Sanofi’s Accelerator partnered with Scrum Match to enhance Scrum Master recruitment, emphasizing the importance of domain knowledge, product orientation, and value delivery. 

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