The Psychology of Urgency: Inside the Black Friday Mindset

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This episode explores the psychology behind Black Friday and how it taps into social anxiety and emotional emptiness. Psychologist Laura Lobo explains how FOMO, influencer pressure, and low tolerance for scarcity drive impulsive shopping—especially among young people. We discuss why post-purchase satisfaction is fleeting, how constant comparison fuels overconsumption, and how mindful reflection can help resist the cycle of urgency and excess.