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Slow Flowers Podcast

Episode 497: Meet Jill Brooke, floral journalist and creator of Flower Power Daily

63 min • 17 mars 2021
A quick note for you garden-lovers! We are giving away five virtual tickets to the Great Grow Along, a new, three-day, virtual gardening festival taking place this weekend, March 19-21  - online, of course. The Great Grow Along features more than 40 sessions across six topic tracks and YOU might win a free ticket to attend. The first five listeners who post a comment below will receive the complimentary registration, valued at $29.95. Be sure to tell us what's growing in your garden in the comment section.  If you miss out on this giveaway, the folks at the Great Grow Along have also shared a $5 off promo code for all of our listeners to join in: that code is: SlowFlowersDiscount. Several past guests of the Slow Flowers Podcast are in the lineup -- and you'll want to grab their presentations, including Lorene Edwards Forkner, Sue Goetz, Kelly Norris and Allison and Sean McManus. And our friend Teri Speight of Cottage in the Court, author of a forthcoming book for BLOOM Imprint, will also be presenting. Sounds like the perfect way to celebrate a new season! Meet today's guest: Jill Brooke Jill Brooke of Flower Power Daily I'm so happy to welcome Jill Brooke to the Slow Flowers Podcast today. She is the creator and editorial director of Flower Power Daily, an online news site for all things flowers. Jill and I were introduced to one another about a year ago through our mutual friends at Fleurs de Villes, the floral fashion exhibition that was staged at the Northwest Flower & Garden Festival in 2020. We've chatted by phone a few times and I appreciate it when Jill sends me newsy emails about how flowers are showing up in our world. Jill has a journalist's uncanny ability to identify and unearth (pun intended) the floral angle to any news topic of the day. If it's a trending hashtag, on any subject, Flower Power Daily will elevate the conversation through flowers. A few examples to illustrate my point: In the performing arts, she wrote about the Barcelona Opera Playing to Flowering Plants Instead of People; in fashion, Flower Power Daily recently covered the new Kenzo and Vans shoe collaboration featuring floral prints. In politics, sports, wellness and mental health, food and wine, and beyond-- Flower Power Daily interprets every subject through a floral lens. It's a way to view the world that I wholeheartedly endorse! We all want flowers to be universally important, and the stories covered by Flower Power Daily underscore this truth -- that humans need flowers.  Here's a bit more about Jill Brooke: She has been a CNN correspondent, an Editor in chief at Travel Savvy, Avenue and Show Circuit, a columnist for the New York Post, Ad Week and Metropolitan Home, and her work has appeared in the New York Times, and many women’s magazines. With all this professional experience, Jill says nothing has ever felt as right as Flower Power Daily, which she established in February 2019. Jill  gathered seasoned professionals who share the same passion for flowers and respect nature’s gifts and insights to help curate the stories, videos and images you can find each day at Flower Power Daily. You can visit Flower Power Daily's website, subscribe to its newsletter and follow more flower posts on Instagram -- and I'll share those links in today's show notes. As Jill says: If you look at life through the prism of flowers- you will be happier. She believes that flowers are here for a reason and teach great life lessons. Flowers comfort and congratulate; they express sentiments without many words. No matter what is going on in your life – flowers are here for you.  Thanks so much for joining me today. Talking with Jill is entirely invigorating -- her energy level is bound to boost anyone else's metabolism, too. And it's all because of flowers. Flower Power Daily recognized Slow Flowers last summer with a story titled 'Five Americans Making History in the Flower World."

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