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Social Media Marketing Podcast
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The Science of Attention: Creating Short-Form Videos People Won't Skip

46 min•7 maj 2026

Wonder how others consistently engineer short-form videos that get watched, shared, and remembered? I interview Hilary Billings to learn how to leverage three psychological principles that make people stop scrolling to watch short-form videos.

  • How to Apply the Science of Attention to Your Short-Form Video Strategy
  • Connection: The Two-Fold Foundation
  • Reputation: The Authenticity Formula
  • Emotion: The Engine That Makes Content Spread
  • How to Develop Each Short-Form Video



Guest: Hilary Billings | Show Notes: socialmediaexaminer.com/717



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Social Media Marketing Podcast med Michael Stelzner, Social Media Examiner finns tillgänglig på flera plattformar. Informationen på denna sida kommer från offentliga podd-flöden.