Episode 511 | Raising Prices & Re-writing Your Codebase

Show Notes

On today's episode, Rob chats with Mike Ritchie about how they got their first paying customer in 30 days of launch, listening to your customers, and doing a massive pricing revamp.

SeekWell is looking for a freelance SEO marketer to help grow the top of their funnel. If you have experience in analytics and B2B SaaS marketing, please email Mike at mike@seekwell.io

The topics we cover

• 2:35 How Mike Ritchie and his co-founder, Thabo Fisher of Seekwell discovered the need for their product
• 5:57 Deciding to not go down the venture capital path
• 8:08 Seekwell's typical customer profile
• 10:01 Getting the first paying customer within 30 days
• 14:26 Rewriting Seekwell's codebase and doubling down on what customer's love.
• 16:40 Applying for TinySeed
• 20:03 Raising prices and adjusting Seekwell's value metric
• 25:53 Examples of creative use cases for Seekwell
• 29:02 Since Seekwell launched, have there been any low points?

Links from the show

• Seekwell
• Seekwell on Twitter
• Mike Ritchie on Twitter

How can I support the podcast?

If you enjoyed this episode, let us know by clicking the link and sharing what you learned.

Click here to share your number one takeaway from the episode.

If you have questions about starting or scaling a software business that you'd like for us to cover, please submit your question for an upcoming episode. We'd love to hear from you!

Subscribe & Review: iTunes | Spotify | Stitcher