From Indie Side Project to $1M in ARR — Curtis Herbert, Slopes

On the podcast we talk with Curtis about his 9 year journey to reach $1M in ARR, why he shares revenue numbers publicly, and how taking inspiration from web businesses instead of other apps kept him ahead of the curve.

Our guest today is Curtis Herbert, an independent iOS app developer/designer/wearer of many hats. Curtis is the founder of Slopes, the app for skiing and snowboarding, and he took it from an indie side project to a thriving business.

In this episode, you’ll learn:

• Marketing tips for consistent growth
• How Curtis transitioned Slopes to a subscription model
• Which tools and strategies had the biggest impact on Slopes’ success
• The tradeoffs of hiring employees as an indie developer

Links & Resources

• Tableau
• Vero
• Firebase

Curtis Herbert’s Links

• Slopes app
• Follow Curtis on Twitter
• Curtis’ website

Follow us on Twitter:

• David Barnard
• Jacob Eiting
• RevenueCat
• Sub Club