Shaping BTP: SAP’s BTP Voice of the Customer Programme

In this episode of SUGTalks, Craig Dale is joined by Stefan Kneis, Chief Customer Officer and Head of BTP Product Success at SAP. 

They explore the launch of SAP’s new Voice of the Customer programme for BTP, designed to gather meaningful user input at scale and shape future product direction. Stefan shares how feedback has already influenced BTP’s evolution and what the future might hold. 

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