The Future of Wine Forum: Proliferation or consolidation - what is the future of certification in wine?

The Future of Wine Forum, 26-27 November 2020

If certification is really about claims being made, assurance is vital to support them. The wine industry, which has a long history of guarding terms and appellations, now has a confusing array of claims all over the market. It should welcome a Gold Standard with rigorous auditing and certification. Our panelists discuss how certification should evolve to tackle consumer label confusion, what we want to encourage with certification, how it can be used to create the right incentives and business case for producers, and more.

Speakers:

• Kim Forsberg, sustainability manager, Vingruppen i Norden (wine importer)
• Marcus Ihre, sustainability manager, Systembolaget AB (Sweden's alcohol monopoly)
• Sue Daniels, winemaker, Marks & Spencer
• Stefano Stefanucci, director, Equalitas s.r.l.
• Francesco Ricasoli, owner and CEO, Castello di Brolio

Moderator:

• Toby Webb, co-founder, Sustainable Wine