Rebranding the Blockchain: Transforming Polkadot‘s Marketing with Distractive

In this episode we chat to Nate Hamilton and Katie Butler, founders of Distractive, a unique marketing agency dedicated to the Polkadot ecosystem. They share their journey from Moonbeam to creating a specialized agency to enhance Polkadot's global presence.

Key Points:

Distractive's Genesis: How experiences at Moonbeam inspired their agency's focus on Polkadot.

Customized Marketing Services: Tailoring strategies specifically for blockchain and crypto entities.

Polkadot's Image: Tackling Polkadot's market perception and messaging challenges.

Community Involvement: Ensuring community voices are heard in marketing decisions.

Measuring Success: The metrics Distractive thinks about when measuring marketing impact in the blockchain space.

Listen to this episode for an inside look at how Distractive is looking to shape the future of marketing for Polkadot. 

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Timestamps:

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Links / Additional Material:

Distractive‘s Website: https://distractive.xyz

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Disclaimer:

TEACHMEDEFI is a provider of entertainment and opinions. We are neither a broker/dealer nor an investment advisor. This is not a service for issuing or receiving financial or investment advice. None of our content constitutes a recommendation – or should be understood as such – to conduct transactions in securities, cryptocurrencies, or crypto-assets, or to engage in any of the investment strategies presented in our discussions or provided content. We do not provide personalized recommendations or views on whether a stock, cryptocurrency, crypto-asset, or investment approach is suitable for the financial needs of a particular individual.